Baits

Pitching and flipping has a new go-to softbait. Missile Baits new D Bomb softbaits is a bulky creature bait with a unique ribbed body that displaces lots of...

Roboworm's legendary 4.5" Straight Tail Worm—the original that revolutionized soft plastic fishing. Hand-poured with computer-precision engineering, each worm features triple-color detail and Roboworm's exclusive salt release system. When...

The Roboworm Alive Shad is designed to be used for finesse presentations and is one of Roboworms most effective soft baits. Using Roboworm's "hand pour" method robotic technology,...

The Magnum Streak Mini Spoons are the large size in the Silver Streak series and are designed for aggressive action at all trolling speeds. Magnum Streak Mini Spoons...

The Silver Streak Mini Spoons are the middle size in the Silver Streak series and are designed for aggressive action at all trolling speeds. Silver Streak Mini Spoons...

LUHR JENSEN DIPSY DIVER Setting apart the Luhr Jensen Dipsy Diver from all the other divers and planers on the market, the Luhr Jensen Dispy Divers are built...

LUHR JENSEN DIPSY DIVER   The Luhr Jensen Size 1 Dipsy Diver features a distinctive rounded design that enables precise directional control—simply adjust the base plate to steer...

LUHR JENSEN DIPSY DIVER Setting apart the Luhr Jensen Dipsy Diver from all the other divers and planers on the market, the Luhr Jensen Dispy Divers are built...

LUHR JENSEN DIPSY DIVER Setting apart the Luhr Jensen Dipsy Diver from all the other divers and planers on the market, the Luhr Jensen Dispy Divers are built...

When in the middle of a hot bite, you want a diver that sets and deploys in an instant. The Pink Lady does just that. Using an all...

LUHR JENSEN JET DIVER The Luhr Jensen Jet Diver is one of the most popular trolling systems on the market, thanks to it's buoyant design which allows the...

RAPALA X-RAP PETO Combining Rapala's fish catching X-Rap construction with a visually appealing and colour matching tail, the X-Rap Peto by Rapala is a durable and effective hybrid...

RAPALA X-RAP OTUS Combining Rapala's fish catching X-Rap construction with a visually appealing and colour matching tail, the X-Rap Otus by Rapala is a durable and effective hybrid...

The Wally MinR is a 4" minnow bait. The head is slightly larger than the body to allow rigging on large jig heads. This bait excels rigged on...

The Anglers Choice Spear Tail Worm is a 4" worm designed for vertical Jigging walleye. It fits the collars on the larger 1oz+ jig heads perfectly and has...

RAPALA SUPER SHAD RAP Premium quality and durable, the Rapala Super Shad Rap is constructed from premium Balsa wood and is rigged with heavy duty hardware and hooks....

The Mini Streak Spoons are the smaller size in the Silver Streak series and are designed for aggressive action at all trolling speeds. Mini Streak Spoons are great...

The Silver Streak Mini Spoons are the middle size in the Silver Streak Trolling spoons series and are designed for aggressive action at all trolling speeds. Silver Streak...

When Lucky Craft introduced the Pointer series rip-baits, they set the standard by which all other rip-baits are measured. Special internal brass weights create a low center of...

The Lucky Craft Pointer 100 H3 offers the same tournament winning action as the original Pointer 100 - now with suped-up hooking capabilities thanks to its three-hook design....

The WildEye® Live series is the most realistic series of baits available. Internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the...

When Lucky Craft introduced the Pointer series rip-baits, they set the standard by which all other rip-baits are measured. Special internal brass weights create a low center of...

RAPALA TWITCHIN' RAP Combining the classic Rapala Shad body design with an easy to use gliding action, the Rapala Twitchin' Rap is built and constructed using abachi which...

RAPALA X-RAP HAKU Made to seek trouble and battle with big monster fish, the X-Rap Haku by Rapala nuilt tough and durable.  The X-Rap Haku features Rapala's proprietary...

The Cleardrift Steelhead Worm produces a soft/durable worm that works perfectly under a drift fishing rig under a float. Cleardrift's soft plastic is non-scented. Length: 3.5"Qty: 8

CLEARDRIFT TROUT WORM Cleardrift's trout worms are made with semi-buoyant plastic that is perfect to fish under a float or wacky style rig system. Cleardrift's soft plastic baits...

GARY YAMAMOTO SINGLE TAIL GRUB The Gary Yamamoto Single Tail Grubs are one of the most versatile baits ever created. They can be rigged a variety of ways and catch...

The Rap-V Blade is the perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibration on the lift or retrieve. The Rap-V can...

BIG BITE BAITS TRICK STICK Big Bite Baits 5" Trick Sticks are known as a reliable and affordable stick worm softbait in the bass fishing community. Stick baits...

JACKALL YAMMY FISH The Jackall Yammy Fish is designed with a downsized presentation effectively deadly on a Ned Rig for fish that are too skittish to bite. Jackall...

Popular on the Detroit River, the Bondy Worm makes catch after catch every season. They use the most durable plastic you can buy so you can catch a...

A super-lifelike, salt-impregnated soft jerkbait with a lively, split-tail design that perfectly emulates erratic baitfish action, Jerk ShadZ can be rigged weightless to achieve a slow, flutter presentation,...

A creative spin on a familiar shape, the Berkley Power Pop combines the durability and softness of a soft bait with the high buoyancy of a hard bait...

The Finesse TRD (The Real Deal) by Z Man is designed specifically for the Ned Rig. The finesse style Ned Rig has been gaining in popularity all over...

The TRD CrawZ by Z-Man was designed to be an ultra-realistic crayfish imitation and to be used for Ned-rigging. The Z-Man's TRD CrawZ is ideal for use as a...

Z-MAN BIG TRD Delivering all of the same seductive features as the original T.R.D., the Z Man Big TRD offers a larger profile that works to draw more attention and...

Z MAN TRD BUGZ Z Man TRD BugZ took a proven softbait profile, downscaled it to be better used for Ned Rig finesse presentations while also building it...

Z-MAN TRD TICKLERZ Z-Man designed the TRD TicklerZ to attract bites even in the toughest of conditions. Made from the 10x tough ElaZtech material, the Z-Man TRD TicklerZ stand...

SET THE HOOK DRIFTER Set The Hook has created one of the best baits on the market for finesse presentation like drop shot and jig head. The Drifter...

This 3 inch grub have been in the tackle boxes of anglers for years, and for good reason, they consistently put fish in the boat. Very versatile, you...

LUNKER CITY SHAKER The versatile Shaker's action is unique instead of just wobbling the tail, common to such lures the Shaker features action that 'swims' the whole body...

SPRO ARUKU SHAD 60 The Aruku Shad 60 is a unique lipless crankbait that is designed to run nose down through the water. The nose down action does...

SPRO ARUKU SHAD 65 The Aruku Shad 65 is a unique lipless crankbait that is designed to run nose down through the water. The nose down action does...

SPRO FAT PAPA SB 55 The Fat Papa SB was designed by MLF Angler Russ Lane. The bait features a frantic hunting action, similar to a balsa bait, but it...

Strike King has added a new softbait to the Rage Tail series, the Rage Craw! If craws are needed for the waters your fishing, toss in the Strike...

The Flappin Craw softbait by Anglers Choice features a streamlined body with a meaty set of claws that displace water perfectly to create a thumping flapping action when...