Baits

KEITECH FAT SWING IMPACT The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance...

KEITECH FAT SWING IMPACT The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance...

KEITECH FAT SWING IMPACT The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance...

KEITECH FAT SWING IMPACT The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance...

Perfect for pounding bottom or fishing for suspended fish during winter and open water conditions. The Jigging Minnow mimics an active minnow in a feeding position. One of...

BERKLEY SEBILE MAGIC SWIMMER 228 Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming action even during steady...

BERKLEY POWERBAIT MAXSCENT FLATNOSE MINNOW The Berkley PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. The texture for...

Expanding on their legendary line-up of premium jerkbaits, the Megabass Vision 110+1 Jr. Jerkbait now offers the proven Bassmaster Classic winning action in a bite-sized package to attack...

MEGABASS 4" SPARK SHAD The Spark Shad is a hand-poured paddle-tail worm with a hull-design that increases linear stability. With an extremely sensitive tail designed to produce natural...

JOHNSON THINFISHER  Blade baits have quite the following, whether on a cast and retrieve or vertical jig. The Johnson ThinFisher is equipped with an easy-change snap, sonic rattle...

Unlike any other blade bait on the market, the Jackall Keeburn Blade Bait is comprised of a unique mixture of metal and circuit board material that results in...

The DYNA RESPONSE is a new concept metal vibe developed with Shinji Sato. The super-thin 0.6mm stainless plate cuts through water and features a carefully sculpted weight shape...

X ZONE PRO SERIES NED ZONE The X Zone Lures Pro Series introduces the Ned Zone to their line-up of soft stick baits. The Ned Zone delivers a...

ANGLER'S CHOICE TUBE The Angler's Choice Tube is handmade to perfection, and provides everything a good tube bait offers. The Angler's Choice Tubes are super soft and features...

The Kill Shot is the ultimate drop shot bait. It starts with a solid head that is perfect for nose hooking, and also very hydro dynamic to allow...

GARY YAMAMOTO FAT YAMASENKO Adding on to Yamamoto’s Senko soft plastics, the Yamamoto 3” Fat Senko is incredibly versatile and a slightly wider profile that will entice bass with their...

GARY YAMAMOTO SHAD SHAPE WORM Gary Yamamoto has developed a bait that is everything a drop shot worm bait should be. The Yamamoto Shad Shape Worm bait! Incorporating...

GARY YAMAMOTO KUT TAIL WORM The Kut Tail Worm is a great plastic to rig if you want to simplify finesse fishing. Its unique tail provides a subtle...

X ZONE X-TUBE The X Zone X-Tube lure is made and molded using super soft yet durable plastics that allows for natural attracting action. The X-Tube can be...

GARY YAMAMOTO YAMASENKO The Senko is a staple in the fishing world and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the...

SET THE HOOK SPIKE The Spike stick worm softbait by Set The Hook is an elevated form of the classic stick worm bait that every angler should have...

 KEITECH FAT SWING IMPACT The Keitech FAT Swing Impact redefines swimbait performance.  Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance...

Length: 4" Quantity: 9ct NetBait has added another great addition to the Paca line-up of softbaits; the NetBait Paca Slim! This craw softbait features a thinned-down profile that really shines in-terms...

NETBAIT PACA CRAW The Paca Craw softbaits are designed with NetBait's patented claws and hollow body which makes the Paca Craw very versatile. When you are flipping or...

This soft plastic lure mimics natural baitfish with precision, featuring a distinctive tapered tail design that produces subtle vibrations and lifelike movement in the water. The balanced profile...

MEGABASS 3" SPARK SHAD The Megabass Spark Shad features an incredibly lifelike profile, complete with anatomically correct fins that also help stabilize the bait and keep it from...

Megabass Hazedong Shad Swimbait The extremely energetic Megabass Hazedong Shad generates a feverish tail action that will have bass chomping at the bit. The Megabass Hazedong Shad features an extra...

MEGABASS DEEP-SIX The super deep depths have remained a relative safe haven for big bass against deep diving cranks - that is until now. Introducing the Megabass Deep-Six...

An extraordinary crankbait packed full of innovative features, the Megabass Deep X 200 LBO Crankbait is one of master lure designer, Yuki Ito’s, favorite lures he has ever...

Packed with the same tournament-winning characteristics as its big brother the Megabass Ito Vision 110 Jr. Jerkbait features a scaled-down profile that works wonders around pressured bass. The Megabass Ito Vision...

Taking the Vision 110’s legendary action into a new realm, the Megabass Ito Vision 110+2 Jerkbait allows anglers to target a totally new class of fish that aren’t...

The Megabasss Ito Vision 110+1 Jerkbait is designed to dive 3ft deeper in depth than the original Ito Vision 110. The 110+1’s medium bill is crafted to eliminate the traditional...

Once the closely-guarded secret of the pros, the Megabass Ito Vision 110 has quickly become a staple among professional and amateur anglers alike. Carefully crafted and precision engineered,...

STORM FLATSTICK A large body, hard to miss stick bait, the Flatstick by Storm has the power of bait that are much larger and heavier. The Storm Flatstick...

THE YUM DINGER The Dinger Worm Bait by YUM was designed to be versatile and can used in a variety of ways such as Texas Rigged, Wacky Style,...

The gold standard from which all weedless swim baits are measured. Skinny Dippers catch fish when all other swim baits fail. Our extensive color range will cover any...

Little Dippers are a scaled down version of the Skinny Dipper with the same great action. There are multiple ways to fish with a Little Dipper. Some of...

Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one...

A spiced up version of the original, the Reaction Innovations Spicy Beaver takes the proven beaver profile to new heights with the addition of two hard pounding appendages. As versatile...

Reaction Innovations' soft plastics have taken the bass fishing world by storm! The reason for their wild success is obvious when you look at their baits. The plastic...

REACTION INNOVATION SHIVER SHOT The Reaction Innovations Shiver Shot is designed to be used for drop shotting and gives the fish a new presentation with a realistic profile that is...

REACTION INNOVATIONS 7.15" MACHETE The Machete by Reaction Innovations is a swimming worm softbait that throbs like a spinner bait when going through the water. Reaction Innovations has...

Trixie Sharks are a step up from your standard buzz frog or toad. They are bigger, louder and easier to cast in the wind. They have been designed...

GARY YAMAMOTO YAMASENKO The Senko is a staple in the fishing world and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the...

ROBOWORM NED WORM The Ned Worm by Roboworm uses a "pouring" method to create colour schemes that were not previously possible to Ned Riggers. The Roboworm Ned Worm...