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Reaction Innovations

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Hot Products
Fin-S Fish 4 Fin-S Fish 4
$7.99 CAD
$7.99 CAD
The Fin-S fish original fork tail minnow has been a part of Lunker City since the beginning. The first by design as a soft "fork tail Fish" for Texpose rigging and jigging. This lure doesn't quit w...
Sold Out
Jigging Special Rod Jigging Special Rod
$149.99 CAD
$149.99 CAD
This rod was tactically developed with the perfect jigging rod in mind. Measuring in at 6 foot 3 inches in length, the Jigging Special offers perfect balance and sensitivity with a medium/heavy pow...
Domo's Walleye Jig Heads Domo's Walleye Jig Heads
$9.49 CAD
$9.49 CAD
DOMO's Custom Tackle Walleye Jig Head Crafted from high-grade materials, Domo's Custom Tackle's locally-manufactured Walleye Jig Heads boast an advanced powder coating and sophisticated hook design...
Sweet Beaver 4.20 Sweet Beaver 4.20
$8.99 CAD
$8.99 CAD
Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one of their baits in your hands. Reacti...
Little Dipper Little Dipper
$9.99 CAD
$9.99 CAD
Little Dippers are a scaled down version of the Skinny Dipper with the same great action. There are multiple ways to fish with a Little Dipper. Some of our favorite presentations are on Alabama rig...
Spicy Beaver Spicy Beaver
$8.99 CAD
$8.99 CAD
A spiced up version of the original, the Reaction Innovations Spicy Beaver takes the proven beaver profile to new heights with the addition of two hard pounding appendages. As versatile as it is li...
Skinny Dipper Skinny Dipper
$10.99 CAD
$10.99 CAD
The gold standard from which all weedless swim baits are measured. Skinny Dippers catch fish when all other swim baits fail. Our extensive color range will cover any situation you may encounter on ...
Trixie Shark Trixie Shark
$9.99 CAD
$9.99 CAD
Trixie Sharks are a step up from your standard buzz frog or toad. They are bigger, louder and easier to cast in the wind. They have been designed to carry a 6/0 ewg hook which fits perfectly in the...
Double Wide Beaver Double Wide Beaver
$9.99 CAD
$9.99 CAD
Reaction Innovations' soft plastics have taken the bass fishing world by storm! The reason for their wild success is obvious when you look at their baits. The plastic is soft and flexible but tough...
Machete 7.15 Machete 7.15
$10.99 CAD
$10.99 CAD
REACTION INNOVATIONS 7.15" MACHETE The Machete by Reaction Innovations is a swimming worm softbait that throbs like a spinner bait when going through the water. Reaction Innovations has designed ...
3.65 3.65
$8.99 CAD
$8.99 CAD
REACTION INNOVATION SHIVER SHOT The Reaction Innovations Shiver Shot is designed to be used for drop shotting and gives the fish a new presentation with a realistic profile that is highly detaile...
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Fuego LT Spinning Reel
$129.99 CAD
$129.99 CAD
$0.00 CAD
DAIWA FUEGO LT The new Fuego LT series of spinning reels, state of the art fishing tools that define Daiwa’s commitment to the LT Concept of lighter, tougher material. With conventional, heavier sp...
25% OFF
Procyon Al Spinning Reel
$179.99 CAD
$179.99 CAD
$239.99 CAD
From bass, walleye, and trout to redfish, snook, and speckled trout, the Daiwa Procyon AL LT Spinning Reel delivers a high level of performance that fits the bill nicely for freshwater and inshore ...
20% OFF
Tatula Elite Casting Rod
$167.99 CAD
$167.99 CAD
$209.99 CAD
DAIWA TATULA ELITE  Daiwa’s added Tatula Elite Series Bass Rods to its stellar line up. What makes these rods so special? These are true signature series rods that were developed by Daiwa’s Pros su...
40% OFF
Next Level 10.5 Next Level 10.5
from $44.99 CAD
from $44.99 CAD
$74.99 CAD
The Huk NXTLVL 10.5" is the ultimate fishing short built for optimal comfort and performance. Featuring our high stretch, quick drying, stain release and anti-Microbial SPF rated fabric, The Huk Ne...
6% OFF
HUM HELIX 7 W/ LAKEMASTER CARD
from $849.99 CAD
from $849.99 CAD
$899.99 CAD
 The HELIX 7 CHIRP MEGA DI GPS G4 Fish finder features MEGA Down Imaging, Dual Spectrum CHIRP Sonar, AutoChart Live, Internal GPS and Humminbird Basemap built-in. An upgraded high-definition 7" dis...
36% OFF Sold Out
Laser Mg Baitcaster Reel RH Laser Mg Baitcaster Reel RH
$69.99 CAD
$69.99 CAD
$109.99 CAD
The Lew’s Laser MG Speed Spool baitcaster is a workhorse reel at a great price. It's important to know that Lew's the Laser MG Speed Spool baitcaster incorporates the same quality and engineering t...
20% OFF
Tatula Elite Glass Casting Rod Tatula Elite Glass Casting Rod
$167.99 CAD
$167.99 CAD
$209.99 CAD
Daiwa’s added Tatula Elite Series Bass Rods to its stellar line up. What makes these rods so special? These are true signature series rods that were developed by Daiwa’s Pros such as Randy Howell,...
34% OFF
Catalyst Float Bib
from $429.99 CAD
from $429.99 CAD
$649.60 CAD
MUSTANG CATAYLST FLOAT BIB Designed to integrate with the Catalyst Flotation Jacket and Coat, this flotation pant is fully seam-sealed to provide protection from rain and spray without the clammy f...
Kinetic 500 Centerpin Float Reel Kinetic 500 Centerpin Float Reel
$399.99 CAD
$399.99 CAD
$252.00 CAD
KINGPIN KINETIC 500 CENTERPIN FLOAT REEL A smooth and solid addition to the Kingpin centerpin float reel line-up, the Kinetic 500 by Kingpin is an amazing centerpin float reel for anglers looking f...
2% OFF Sold Out
Mega Live Imaging Mega Live Imaging
$1,969.99 CAD
$1,969.99 CAD
$2,000.00 CAD
HUMMINBIRD MEGA LIVE IMAGING Providing the most impressive live sonar on the market today, the MEGA Live Imaging by Humminbird allows anglers to watch fish and surrounding environments in real-time...