The Beaver is a truly revolutionary bait that has multiple actions. It can be used as a swimbait, jerkbait, or you can burn it in. It is tough...

BERKLEY FLICKER MINNOW  Designed by professionals and tournament proven, the Berkley Flicker Minnows are designed and built from the same development standards from the very popular Berkley Flicker...

EAGLE CLAW TROKAR FLIPPIN HOOK Flippin', welded eye, non-offset, with molded bait keeper  

SHIMANO STELLA FK SERIES The Shimano Stella FK Spinning Reels are the absolute top of the line of Shimano spinning reels when it comes to build and performance....

STRIKE KING KVD DROP SHOT HALF SHELL  The Strike King KVD Drop Shot Half Shell is made and molded with Strike King's Open Pour Technology (OPT) which allows...

Built upon a strong legacy with a backbone fortified by Shimano Hi-Power X technology, Shimano engineers expanded the Expride lineup with additional models and enhanced performance by adding...

JACKALL YAMMY FISH The Jackall Yammy Fish is designed with a downsized presentation effectively deadly on a Ned Rig for fish that are too skittish to bite. Jackall...

TECKEL LURES SPRINKER FROG Hidecki Maeda, renowned Japanese lure maker and tournament angler, designed the Teckel USA Sprinker Frog for an unparalleled level of aggression in blow-ups. Its...

Shimano’s proven TDR trolling series continues as a mainstay for those anglers looking for a rod to match with their Downriggers, Planerboards, Dipsy Divers or other trolling applications....

BlankPrimary MaterialSciii Carbon Fiber GuidesPrimary Ring MaterialAluminum OxidePrimary Frame MaterialStainless Steel Reel SeatPrimary MaterialNylonPrimary Nut MaterialNylonSecondary Nut MaterialStainless Steel HandlePrimary MaterialPremium CorkSecondary MaterialPremium Eva  Onchor Rods Feature Proprietary...

Super Fluorocarbon is a 100% fluorocarbon line that is made in Japan to Sunline's high manufacturing standards. It is a good choice for a wide range of techniques. ...

CHAOS ORIGINAL ASSAULT STICK Chaos Tackle has perfected what it is musky anglers look for in their battle weapons. Assault Stick Original Telescopic casting rods have an amazing...

Why change something that works? With the genuine metal lip, classic molds and same erratic, side-to-side searching action this lure is legendary for, there is nothing new about...

Extreme hardness provides better feel for structure and light bites. 35% smaller profile for fewer snags and better cover penetration, totally lead-free, easy to peg, and insert free....

SHIMANO WORLD DIVER 99SP The World Diver 99SP suspending jerkbait comes packed with Shimano lure technologies to make it the ultimate deep-diving jerkbait on the market. The World...

Bang-Tail spinners work better because they're designed better. Featuring a built-in swivel that virtually eliminates line twist and a proprietary "instant-spin" blade design for instantaneous blade start-up on...

RED OCTOBER TWISTED TUBE Providing the perfect combination of both subtle and erratic action, the 10" Twisted Tubes by Red October are able to entice even the most...

SHIMANO CURADO MGL Continuing to add to the tournament-tested and dependable Curado lineup of low-profile reels, the new Curado MGL 150 offers unparalleled versatility in the lightest weight...

The Calcutta Squall Torque Series 8 inch Long Nose Pliers provide a long term performance from a hook remover, crimping, cutting line, and to work on other fishing...

RAPALA SOFT GRIP FILLET KNIFE A favorite in fish camps around the world, The Soft Grip combines the legendary Rapala flexible blade with a non-slip, soft grip handle...

  St.Croix Victory series of Spinning and Casting Rods. Get in the winners circle with Victory. Super high-modulus hybrid carbon fiber SCIII+ blanks matched with Fortified Resin System...

APEX TACKLE SALTED TUBE  

Super-soft nylon netting, Atlas Mike’s Spawn Net is great for making sacs of all types of bait; single eggs, clusters, liver or any forms of soft or cut...

The in line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail...

RAPALA BALSA XTREME JOINTED SHAD The BX® Series of lures from Rapala combine the lively, responsive action our balsa lures offer, with the option to fish them in...

LINDY FISH HANDLING GLOVES The Lindy Fish Handling Glove is like a bulletproof vest for your hand! Most anglers don’t consider the dangers inherent in fishing until they’re on the...

FREEDOM ULTRA DIVER SHAD The Freedom Tackle Ultra Diver Shad from American Baitworks is changing the way anglers fish with a deep diving crankbait. The forward weighted design...

MONSTER FRONT ROD REST These Monster Front Rod Rests feature a centre groove to allow line to run through unhindered. Rounded arms help prevent tangles.

STRIKE KING RAGE NED CRAW The Strike King Rage Tail Ned Craw softbait was made and designed with the same great features as the original Rage Craw but...

  The Yum Warning Shot softbait is designed with ultra-finicky fish in mind. The Warning Shot delivers a fish-catching finesse presentation that is capable of attracting even the most skittish...

MUSKY TRAIN 8" TUFF SHAD The Muskie Train 8" Tuff Shad is 8" in length and 10 1/2" with the lip. It weighs 4.4 oz. This is the...

MEGABASS 4" SPARK SHAD The Spark Shad is a hand-poured paddle-tail worm with a hull-design that increases linear stability. With an extremely sensitive tail designed to produce natural...

ST. CROIX MOJO BASS TRIGON BLANKPRIMARY MATERIALSCIII CARBON FIBER GUIDESPRIMARY RING MATERIALALUMINUM-OXIDEPRIMARY FRAME MATERIALSTAINLESS STEEL REEL SEATPRIMARY MATERIALNYLONPRIMARY NUT MATERIALNYLONSECONDARY NUT MATERIALMACHINED ALUMINUM HANDLEPRIMARY MATERIALAGGLOMERATED CORKSECONDARY MATERIALPREMIUM EVAACCENT...

STREAMSIDE HERITAGE II Streamside spinning rods are designed for fishermen who are always looking for the highest quality gear. They are sensitive, durable, comfortable and lightweight, allowing you...

BERKLEY VANISH Easy-casting Berkley Vanish has become a popular fluorocarbon mainline in the U.S. and around the world. Continuous upgrades on the Vanish formula have made it a...

The experience-focused Black Bass Series is conceived to open new doors on the water for all bass anglers via 36 purpose-driven casting (24) and spinning (12) models that...

The Boosa Ned 3.3 may be compact, but it delivers big-time finesse action. Designed to never stop moving, its bulbous tail shimmies and shakes with even the slightest...

XBRAID V12 Fluorocarbon Leader represents the pinnacle of leader technology, meticulously crafted from the finest fluorocarbon resins to deliver unparalleled performance in freshwater and inshore saltwater applications. Its...

REDWING TACKLE BLACKBIRD SWIVELS Ultra light, Super small, Blackbird Swivels are ideal for connecting leaders to the main line. Whether Steelhead fishing, Bass or Walleye, these are perfect...

A light finesse style hook for rigging small worms and baits.  Typically used as a drop shot hook, this hook is made from fine wire for easy hooksets...

Bass Mafia is proud to bring you the next evolution of the freshwater swimbait, exclusively designed in conjunction with professional angler, Chris Zaldain. The all-new Daingerous swimbait wreaks...

DAIWA 23 LEXA Introducing the New Lexa: Redefining Precision and Performance in Fishing Gear Experience fishing like never before with the revolutionary New Lexa. Crafted with an array...

The Megabass Super-Z Z1 delivers exceptional stability in current conditions while maintaining consistent bottom contact to provoke aggressive strikes. Engineered with the patented LBO II Balancer System, this...

VMC TUNGSTEN DROP SHOT VMC® Tungsten Drop Shot Ball Weights offer an increased hardness that results in improved feel for structure and light bites. 35% smaller profile than...

SPRO ARUKU SHAD 75 Realistic Finishes Hard Vibration Action Loud Rattle Size: 75 mm Weight: 5/8 oz. Depth: Sinking Hooks: Gamakatsu Round Bend treble hooks (#4 front and #6...

BERKLEY TRILENE COLDWWEATHER  The monofilament choice for cold-weather fishing. Soft and supple. Good choice for outside ice fishing set-ups (no shelter). Features: FOR COLD WATER FLEXIBILITY Improved formula...