Developed by trophy hunter and swimbait aficionado, Matt Allen, the Dirty Jigs Matt Allen Tactical Bassin Swimbait Head delivers rod-bending performance in spades. Unbelievably lifelike, the Dirty Jigs Matt Allen...

MUSKY INNOVATIONS MAGNUM BULL DAWG Weighing in at 8oz, the Magnum Bull Dawg is one of the most versatile lures on the market today.  Straight cranks, jerked, twitched...

DAIWA TATULA ELITE 2023 DESIGNED BY THE PROS, FOR ALL ANGLERS The 2023 Daiwa Tatula Elite Casting Rod offers improved sensitivity and accuracy due to advanced construction technologies and...

Z-MAN HELLRAIZER An original, 'self-walking' topwater lure, Z-Man's 5-inch HellraiZer slashes, sputters and carves the surface unlike anything you've seen before. Designed by ChatterBait inventor Ron Davis, the...

Red Treble Stinger Noose Our Stinger Noose is made with the highest quality components. The Treble Hook is red as it is a known fact that Walleye will likely...

X ZONE PRO SERIES WACKY RIGGING TOOL The X Zone Lures Pro Series Wacky Tool is the perfect tool for installing o-rings for your Wacky Rig presentation. Comes...

This is not your ordinary combo but two quality components combined to form a smooth casting and operating rig. Designed for fresh water species like Bass, Stripers, Walleye...

These Troutbeads were created to mimic the different stages and colors of a fish egg from freshly laid to completely spawned or washed out. Size - 12mm  Qty - 20

Continuing a legacy of pursuing reduced weight, lower start-up inertia and enhanced sensitivity, the Shimano Vanford A elevates the MagnumLite lineup of spinning reels with technology passed down...

YUM PULSE The YUM Pulse is a solid body swimbait that features a hard thumping tail and ribbed body that provides a dynamic swimming action which triggers a...

The Z Man Scented Paddlerz are infused with 100% natural baitfish scent and not an imitation formula. This causes the Scented Paddlerz to trigger more bites and longer...

Contoured hard plastic handle with textured finish for sure grip and substantial finger guard to protect against slips. Six-inch, stainless steel blade is flexible enough for the most...

Staying light and organized on the water helps maximize your fishing time.  The Raven Tackle Box is approximately 6.5″ X 3.75″ X 1.5″ and has 20 compartments with...

BERKLEY FUSION 19 SUPERLINE EWG  Berkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Superline EWG is a larger diameter hook designed to...

ANGLER'S CHOICE TUBE   Manufactured to perfection, our Ammunition Tubes are everything a good tube should be. Featuring a re-designed tapered body shape that mimics a wide range...

STRIKE KING BITSY TUBE Strike King has downsized the traditional tube softbait and created the Bitsy Tube! This new downsized tube bait is perfect for when the fish...

VMC HYBRID  Rapala took the best features from Their treble hooks and combined them in this amazing Hybrid Treble. Features: 1X Strong Wide Gap Inline Eye Forged Hi Carbon...

The Ugly Stik Elite series features 35% more graphite than Ugly Stik GX2 for a lighter weight rod, while maintaining the legendary toughness you've come to expect from...

Berkley has released a super scented, field attracting softbait to the Powerbait Maxscent series of softbaits. The Berkley Powerbait Maxscent Creature Hawg. The all new ultra-realistic texture of...

baitholder hooks

The X Zone Lures Stealth Finesse Series Stealth Craw is 2.5” and is an ultra realistic crawfish profile that is made with X Zone’s special blend of soft plastic ingredients...

MOTTLED TROUTBEADS MottledBeads were created to mimic the different colors of fertilized eggs from fresh to washed out. Piece Counts: 6mm-40ct  

LUHR JENSEN COYOTE ROTATING FLASHER Considered on of the best deep water trolling devices on the market, the Luhr Jensen Coyote Flasher is designed to attract and catch...

MEGABASS POPMAX The PopMax topwater lure features a larger body compared to the well-respected MegaBass Pop-X as well as a redesigned gill-system. The PopMax Also features a unique...

SHIMANO SLX DC  Built on the same compact, rigid and versatile platform as the popular SLX baitcasting reel, with the addition of Shimano’s unique DC Braking technology, SLX...

Precision Xtreme® Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik™ provides premium jerkbait features, starting with a Long-Cast System which provides accurate,...

ST CLAIR HOUND BUCKTAILS ELITE SERIES Designed and made for muskies, the Elite Series by St Clair Hound Bucktails are a staple when it comes to catching monster...

OKUMA CLASSIC PRO GREAT LAKES TROLLING Specific Great lakes Trolling rod actions. Durable E-glass blank construction. Double footed aluminum oxide guides. Stainless steel hooded reel seats. Comfortable EVA...

GAMAKATSU FINESSE WIDE GAP WEEDLESS HOOK One of the best hooks on the market for finesse fishing, the Gamakatsu Finesse Wide Gap Weedless Hook is designed for when...

The Double 8 is a double bladed premium quality bucktail made with only the highest quality components available, brass beads and clevis on stainless steel wire picked to...

SUFIX ADVANCE COPOLYMER The mono that thinks it's a braid. The most abrasion resistant, supple and sensitive monofilament ever. Sufix® Advance™ Monofilament is a combination of HMPE and...

Torpedo snaps are designed with a rounded business end to maximize lure action. The clevise is designed to slide up a diagonal  and release. This design only allows...

MR. CRAPPIE TUBE 2' Strike King® & Wally Marshall are offering you his best-kept secrets in crappie fishing lures today! Over the past 25 years, Wally Marshall has...

With quick rod snaps the Slab Rap® searches in wide, erratic directions, circling back to center after pause. Lift-drop motion creates subtle vibration on rise, followed by evasive...

 ZOOM OL' MONSTER The Ol’ Monster is a worm bait made by Zoom and has been the go-to big worm of tournament fishing for anglers. Zoom's Ol' Monster...

Pitching and flipping has a new go-to softbait. Missile Baits new D Bomb softbaits is a bulky creature bait with a unique ribbed body that displaces lots of...

High quality stainless split ring.

X ZONE ADRENALINE CRAW The super aggressive claws produce unbelievable action . Use alone for great swimming action, tip your jig with it to give great water disturbance...

The Keitech Super Round tungsten jig heads are the finest lead-free jig heads currently available on the market. Their compact size-to-weight ratio, super sharp hooks and dense material...

   

The Raven float system was specifically developed for river Steelhead and Salmon fishing. A Raven float is now available for virtually any river condition and depth. Sporting a...

Raven float cap tubing can be cut to the required length and attached to the top and the bottom of virtually any float. Use 3/32″ tubing on the...

  PRO TIPS & PRODUCT INFO These 3 -1/2" Banana-shaped  flutter spoons are perfect for catching Walleye, Rainbow Trout, Brown Trout and even Salmon.  Recommended trolling speed for Banana Threats...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with...

X ZONE DECEPTION WORM Made from a specialized blend of soft plastic, when fished with a weight the Deception Worm will stand with its tail straight up off...