Designed specifically for leader and top shot applications. FC Leader uses Sunline's new E3 raw material that makes the perfect balance of tensile, and knot strength combined with...

BERKLEY STUNNA 112 Hank Cherry’s winning modifications with a jerkbait led him to the title of Bassmaster Classic® Champion. Born from Hank’s vast knowledge and Berkley® design expertise,...

Fusion 19 has become known for premium performance and the Hybrid Jighead is no exception. Built over a forged light-wire 90-degree hook to provide and superior strength and...

KEITECH MODEL II FOOTBALL JIG The Keitech Model II Tungsten Football Jig is designed for deep water jig fishing. The tungsten compound head is 30% harder than lead and...

Same jig but with a bigger, wider-gapped hook. When the Drop pounded onto the scene, the ice fishing world fell in love with it. You already know the...

Formulated for high visibility above the water, and low visibility from below, Yo-Zuri SuperBraid is ideal for fishing clear water, especially on sunny days. Made of specially coated...

The gold standard from which all weedless swim baits are measured. Skinny Dippers catch fish when all other swim baits fail. Our extensive color range will cover any...

Weighing in at 3/4oz and a snack-sized 5in, the MAGDRAFT 5IN swimbait delivers that irreplaceable head-shaking, tail-thumping action that captivates trophies around the world. With a medium-slow to...

Fish fall head over heels for this new heart breaker. Life-like grub body with a thin profiled heart-shaped tail that shakes and waves as it drops in fast...

X ZONE WHIPLASH SHAD The X Zone 6" Whiplash Shad was designed with many key features such as a long soft tail that delivers unparalleled tail swing during...

NORTHLAND SLIP-ON STING'R HOOK Enhances hooking success with light-biting walleyes, saugers, and other gamefish by 30 to 50 percent or more. The rubber-coated loop-end connector slips effortlessly over...

OKUMA CONVECTOR LINE COUNTER TROLLING REEL Okuma Convector line counter reels offer a powerful gearing and drag system platform. Feature aluminum and stainless steel components at all critical...

X ZONE MUSCLE BACK CRAW The X Zone Muscle Back Craw softbait has a distinctive cross ribbed body design with appendages to provide micro movements. The soft, realistic,...

FREEDOM ULTRA DIVER MINNOW The FT Ultra Diver Minnow is just the bait you need to up your fishing game. The design team at American Baitworks developed the...

The 800 Series Reef Runner Deep Diver is a deep diving 4″ rattling minnow bait designed to dive quickly with a wobble gamefish can’t resist. It’s “kicking” action...

Built on the legacy of durability, dependability and versatility that Shimano Curado baitcaster is known for, now with Shimano's unique DC braking technology. Shimano Curado Baitcaster reels uses...

PRO MODEL XD CRANKBAIT Deep diving crankbaits are common, but the unique curved bills of the XD series allow the bait to dive deeper and faster, changing the...

RAPALA X-RAP The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve....

The Strike King Rage Tail Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail action, even...

LUCKY STRIKE DEVIL BAIT These Devil Baits are made of Steel that are Nickel or Gold plated and available in over 50 different finishes.    

GAMAKTASU G-FINESSE HYBRID WORM The brainchild of pro-staffer; Mike McClelland. Incorporates a distinctive new acute hook angle to keep baits aligned perfectly straight. The Nano Smooth Coat finish...

Eagle Claw Bass Casting sinkers are perfect for most casting situations. Easy to tie on with the built in swivel, which also to help prevent line twists. Great...

Exceeds the Performance Demands of Professional Guides, Boat Captains, and Tournament Anglers!  GAMMA’S 100% Fluorocarbon Leader Material has increased flexibility, suppleness and strength while retaining its natural refractive...

Cleardrift recommends fishing these soft beads above and even over bobber stopper (used as a peg).  Also, you can fish the soft beads on the shank of the...

Designed with sharp serrated cutting edge and oversized finger and thumb holes, these scissors actually grip and hold braided line for easy non-slip cutting.

Designed in collaboration with Bassmaster Elite series angler, Cory Johnston, the Party Minnow brings innovation and realism to the 6th Sense soft plastic lineup. Cory, arguably one of the...

MCGATHY'S HOOKS SIMCOE SLAYER This jig was originally designed for the deep waters of Lake Simcoe. Mcgathy's Jumbo 3 Inch Jigs are great for those deep-water fishing trips!  A perfect...

Designed by Elite Series veteran and 2009 Bassmaster Classic Champion, Skeet Reese, the Berkley Powerbait Pit Boss was created to give anglers the ultimate flipping and pitching bait....

TORPEDO PREMIUM SWIVELS The snaps and swivels by Torpedo are made with the highest of quality standards Sizes: Size 0 - 80 lb Size 00 - 70 lb...

SEAGUAR STS SALMON  STS delivers incredible abrasion resistance and maximum impact and knot strength, all with a smaller line diameter than monofilament. Fast-sinking line that gets you in...

The Eurtotackle Z-Viber was the first ever micro lipless crankbait on the market! It is a unique 1" - 1/16oz rattle bait that belongs to its own category....

The new Z-Man GOAT series softbaits features twin action tails with the same unique curved paddle tail design arming other Z-Man baits. The GOAT’s segmented, slightly flattened torso...

SPRO BRONZEYE POP The Bronzeye Pop 60 was designed by MLF Angler Dean Rojas. Now you can own and fish the same lure that Dean Rojas used to...

  Slip Floats come in Hot Orange and Some Styles also available in Chartreuse with a Natural Wood Finish & Double Brass Inserts

The Strike King Hack Attack Heavy Cover Swim Jig was designed by Bassmaster Elite Series veteran, Greg Hackney to be fished in and around the heaviest cover out...

BERKLEY POWERBAIT ATOMIC TEASER Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor -...

Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for...

BERKLEY STUNNA 112+1 Hank Cherry’s winning modifications with a jerkbait led him to the title of Bassmaster Classic® Champion. Born from Hank’s vast knowledge and Berkley® design expertise,...

STORM RATTLIN' CHUG BUG This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can’t...

SWINGIN' NED RIG This design allows you to go heavy for longer casts, better bottom contact and deeper finesse presentations without sacrificing your bait's ability to stand straight...

J Hooks, with an extra wide bend, is perfect for Carolina and Texas rigging lizards and other larger soft plastic baits. Point surfaces quicker on hook sets, and...

MCGATHY'S HOOKS DRAIN PIPE All of Mcgathy's Drain Pipe jigs are 100% hand cut making each one unique.    Every jig body has chrome on one side and brass on...

  Description The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make it a great choice as a beefed-up trailer for your jigs,...

SPRO BALL BEARING SWIVEL W/ COASTLOCK SNAP Spro's ball bearing swivels with coastlock are free-spinning and high quality. Easy to use and strong snap perfect for any level...

OWNER MOSQUITO LIGHT Designed for ultra -light line conditions, this hook is perfect for trout, bluegill, and Crappie. Ideal for rigging finesse type baits and small live baits....

Designed in Southern Ontario Species: Walleye Trout Salmon Pike Bass