Bulk Soft Baits

Trixie Sharks are a step up from your standard buzz frog or toad. They are bigger, louder and easier to cast in the wind. They have been designed...

An absolute fan favorite is now offered in a host of innovative saltwater colors. The 3.75-inch Strike King Rage Swimmer paddle tail swimbait is now available in 12...

  The 2" Intact Grub is a classic grub body paired with a skirted tail, a solid body tube if you will. The Intact Grub pairs well with...

Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for...

X ZONE PRO SERIES SLAMMER X Zone Lures has its roots in the northern lakes helping anglers crush big smallmouth bass with some of the best drop shot...

BOBBY GARLAND MO'GLO SLAB SLAY'R Bobby Garland Slab Slay'R baits are not only great for enticing crappie, but panfish as well! Featuring the perfect combination of a ribbed,...

STRIKE KINGS KVD FINESSE WORM The Strike King KVD Perfect Plastics Finesse Worm is one of the softest, saltiest plastic on the market. Strike King infused the KVD...

Hot on the heels of one of the most popular baits of 2023 comes the all-new Yamatanuki 2.5” from Yamamoto Baits. Much like its 3.5” big brother, the...

BERKLEY POWERBAIT ATOMIC TUBE Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor -...

BERKLEY GULP! MAGGOT The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft...

This 3 inch grub have been in the tackle boxes of anglers for years, and for good reason, they consistently put fish in the boat. Very versatile, you...

Scented split tail Minnows by NXS Fishing.

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with...

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most...

Strike King’s most versatile worm ever, the Strike King Rage Cut-R Worm can be flipped, pitched, Texas-rigged, Carolina-rigged, swam weightless or on a weighted hook. Featuring Strike King's Rage Tail...

GURU TACKLE PANFISH JIG Guru Tackle produces great products and their Panfish Jigs are perfect for ice fishing when going for Crappie, Perch and Sunfish.

MISSILE BAITS BOMB SHOT WORM Missile baits has dropped a bomb into the world of drop shotting with their new Missile Baits Bomb Shot Worm softbait. The Bomb...

Named after Ben Milliken’s son, the Ozzie is a must-have soft plastic bait designed for unmatched versatility. Its smooth side-to-side oscillation and responsive action come alive with quick twitches or...

The New 2-Inch Keitech Easy Shiner combines the unsymmetrical body of the Shad Impact with the Fantastic tail action of the Swing Impact. Keitech's original two-tone color injection...

BIG BITE BAITS CRAPPIE TUBE Big Bite Baits have a huge variety of Crappie Tubes for every situation you might come across, all year round and all across...

GARY YAMAMOTO DOUBLE TAIL HULA GRUB Gary Yamamoto is considered one of the best soft bait manufacturers in fishing and they have developed one of the best soft...

Berkley PowerBait Chigger Craw has always been innovating and powering up old baits. This time they took the very popular and proven winner; the Berkley Powerbait Chigger Craw....

Cleardrift's trout worms are made with semi-buoyant plastic that is perfect to fish under a float or wacky style rig system.  Cleardrift's soft plastic baits are non-scented. 

The Flappin Craw softbait by Anglers Choice features a streamlined body with a meaty set of claws that displace water perfectly to create a thumping flapping action when...

The X Zone Whiplash Shad, the best soft jerkbait on the market, now available in a 3.5" length!  The NEW X Zone 3.5" Whiplash Shad was designed with many key features...

Man Bear Pig is a modern creature bait with subtleties that make it get bites. The side appendages detach from the body producings a very subtle but, enticing...

BONDY BUGS Bondy Bait's newest product, a panfish version of their Bondy Baitfish. Try them drop shotting them for perch and crappie!!! Tons of colors!

Z-MAN SHAD FRYZ The iconic 1.75-inch Shad FryZ accurately mimics the forage of crappies, panfish, trout, and all species. Its thin, deep body and segmented tail section have...

X ZONE ADRENALINE CRAW JR X-Zone has released the 3.5" Adrenaline Craw Jr softbait as a response to an overwhelming demand for a smaller version of its bigger...

YAMAMOTO SCOPE SHAD Although designed to be the perfect tool for forward facing sonar, the all-new Scope Shad is far from a one-trick pony. When tasked with catching...

CASTAIC JERKY J The Castaic Jerky J perfects lifelike swimming action with no added weights adds to the realism. A staple in fishing tackle boxes worldwide. A soft...

Z-MAN MICRO FINESSE MICRO TRD Sized to be effortlessly inhaled by crappies, panfish and all species, the Micro TRD features the all-time great TRD stickbait profile in a...

BERKLEY GULP! JUMBO LEECH The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...

BOBBY GARLAND SLAB DOCKT'R Although bulked up and shaped especially for skipping under docks, this large profile bait with twin kicker tails brings a new level of performance...