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BERKLEY POWERBAIT FLOATING TROUT WORM Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor...

BERKLEY POWERBAIT MINNOW Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the...

SPRO BRONZEYE POP The Bronzeye Pop 60 was designed by MLF Angler Dean Rojas. Now you can own and fish the same lure that Dean Rojas used to...

SPRO BRONZEYE FROG 65 The Bronzeye Frog was designed by MLF Angler Dean Rojas. The Bronzeye Frog is the perfect size and style to be fished in heavy cover or...

GAMMA TORQUE BRAID LINE 100% Spectra Fiber Braid GAMMA Torque is a high performance braid designed to provide: Max strength Max abrasion resistance  Extremely small diameter  Extremely sensitive ...

SIMMS BULKLEY JACKET Clear water, big fish, and cold, unpredictable weather. Steelhead season on British Columbia's famed Bulkley River is renowned for all of the above. Our Bulkley...

The Strike King Rage Tail Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail action, even...

BERKLEY GULP! JUMBO LEECH The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Lifelike imitation...

Non slip strap for keeping your sunglasses safe.

X ZONE SWAMMER The X Zone Pro Series Swammer, over 8 years in the making to create the most versatile swimbait on the market today.  Made with our innovative...

Neoprene covers for HELIX models that helps keep your fish finder protected when not in use.

  Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait...

Gimbal mounts for all HELIX models. This includes the gimbal mount, knobs and mounting hardware.

BERKLEY SPIN BOMB Create a top water commotion they can’t resist with the Berkley® Spin Bomb. Not only does the Spin Bomb’s shape make it ideal when there...

BERKLEY J-WALKER Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walkers feature...

HUMMINBIRD ETHERNET CABLE The Ethernet Cable is a cable that allows the connection of two Ethernet capable units to be connected, or connection of a Humminbird control head...

  DESCRIPTION Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® top water lure....

 DESCRIPTION Crafted to deliver exciting top water action, the Berkley® Bullet Pop combines versatility and proven popper action. Its sleek tail weighted design provides excellent casting performance while...

PC 11 Filtered power cable, 6 foot, waterproof. Compatible with: All HELIX, PiranhaMAX and earlier models including 300, 500, 600, 700, 800, 900, 1100 Series. PC 13 The...

SPRO LITTLE JOHN DD The Little John DD 60 was designed by B. A. S. S. professional fisherman John Crews. John Crews designed the Little John DD to...

The RkCrawler 50 crankbait was designed by MLF Angler Mike McClelland. The RkCrawler 50 is a smaller profile version of the popular RkCrawer 55. This crankbait has the same...

The Arbogast Jitterbug is the most respected topwater lure for night fishing, but it also produces explosive strikes throughout the day. The Jitterbug's double cupped lip, placed at...

The Heddon Zara Spook invented the walk-the-dog retrieve more than 50 years ago, and despite being copied literally hundreds of times during the past decade, the Zara is...

 STRIKE KING RED EYE SHAD The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eyed...

COTTON CORDELL BIG O The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production. It is known...

The Scotty Ball Mounting System with Gear Head and Low Profile Track provides a mounting receptacle for a variety of Scotty post mount accessories The Gear Head’s effortless drop-and-lock system...

BERKLEY FLICKER SHAD The Berkley® Flicker Shad® has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been flipped...

The worldwide leader in baits for over 75 years thanks to our world-famous “Balls O’ Fire” salmon eggs, Pacific Northwest favorite Pautzke Bait Co. now continues the family...

SHIMANO BRUTAS NEEDLE NOSE PLIERS Brutas Silver Nickel Tools are made from high-grade carbon steel and are coated twice in silver nickel for increased corrosion resistance. This family...

SIMMS TRIBUTARY STOCKINGFOOT The best value in wading, the Tributary collection from Simms features every ounce of Simms high-performing wader DNA in an affordable package Breathable & comfortable...

A highly realistic topwater duckling imitation lure loaded with innovative features. The 3D scanned details will fool even the most cautious predator fish and ensure brutal attacks and...

Quick and easy drop-and-lock system Perfect for smaller rod holder use Allows you to secure and reposition your rod holder with just a twist Use in conjunction with...

BERKLEY CHERRYWOOD The Berkley® Cherrywood® HD rod series is blasting out of the past. Featuring hybrid design construction and cork handles, these lightweight, sensitive rods get the job...

SIMMS DRY CREEK Z SLING Waterproof-submersible sling with an intuitive, ergonomic design that keeps fishing gear organized, dry, and ready to deploy. TRU® Zip waterproof self-healing zipper for...

Shimano’s proven TDR trolling series continues as a mainstay for those anglers looking for a rod to match with their Downriggers, Planerboards, Dipsy Divers or other trolling applications....

MONSTER BOILIE DRILL AND HOOK SET The drill is used to drill through boilies, maize or other hard baits. The boilie hook is designed to pull the “hair...

PENN® Leader Crimps feature ergonomic handles and are constructed from corrosion resistance stainless steel. Jaws crimp sleeves ranging from 0.1mm-2.2mm. Other features include locking mechanism for easy storage...

LEWS WALLY MARSHALL SPEED SHOOTER  

The blades that ship with Rapala® Electric Fillet Knives are designed to last the life of the knife. However, on occasion a blade may get lost or damaged...

X ZONE PRO SERIES WACKY RIGGING TOOL The X Zone Lures Pro Series Wacky Tool is the perfect tool for installing o-rings for your Wacky Rig presentation. Comes...

RAVEN SPLIT-SHOT DISPENSER These convenient refillable dispensers are made of durable plastic and include a selection of the most popular sizes of split shot.

DAIWA CAM DIAGONAL CUT PLIERS The tools are constructed from an alloy that is 10% Harder on the Rockwell C Scale than a traditional carbon steel tool. The...