NISHINE LURE WORKS BABY ALBINO 70S Full hand carved design Sinking propbait Generates rolling action when it swim Generates shimmy action when it sink  Size : 2.76" /...

SHIMANO MACBETH 50F The combination of an oversized Hybrid Edge square bill design, high buoyancy and fixed one-piece weight construction make the Macbeth 50F the optimal lure choice...

The Big Joe is back  with a new stronger locking harness, custom color patterns, new eyes, and the quality you expect from Musky Innovations products. The Big Joe...

The new VMC SpinShot is the most simple, affordable and efficient drop shot hook on the market today that eliminates line twisting and allows anglers to stack multiple...

The RkCrawler 50 crankbait was designed by MLF Angler Mike McClelland. The RkCrawler 50 is a smaller profile version of the popular RkCrawer 55. This crankbait has the same...

DREAM WEAVER DEEPER DIVER Dream Weaver has designed their Deeper Divers with no add-on plastic rings, which wear out over time and also allowing the Deeper Diver to...

JOE BUCHER OUTDOORS SHALLOW RAIDER The 5" Shallow Raider by Joe Bucher Outdoors is one of the best producing trolling lures on the bay of Green Bay. Runs...

Keep gear and hub shielding from blowing away on the ice with stainless steel shelter anchor bolts. The only brand with double-tapping groves to cut quickly into the...

RAVEN IM8 FLOAT ROD RAVEN® IM8 rods deliver crisp, clean action while balancing power and traditional float rod feel. One of the best and most versatile rods on...

Berkley Trilene 100% Fluorocarbon represents the professional standard in high-performance fishing line. Engineered with exceptional shock strength, superior abrasion resistance, and reliable knot integrity, this advanced formula delivers...

RAPALA FISH'N FILLET SUPERFLEX Made by Marttiini, the makers of premium Rapala fillet knives for over 50 years. Superflex says it all. This blade is an incredible, extra...

The Little Joe 36" Crawler Harness has established a proven track record in professional and recreational fishing applications. This system delivers enhanced flash and vibration characteristics that effectively...

Description The new Frabill Magnum Bait Station provides so much more than transportation. With an injection-molded base, commercial grade foam insulation and an integrated aerator, it creates the...

Larger Profile for Larger Fish Walking Action Excellent Hook-up Ratio Size: 90 mm Weight: 1 oz. Hook: Gamakatsu #6/0 (226416) NSB EWG Double Hook

The Daiwa TD Eye Rods represent a pinnacle of innovation and precision in fishing gear, especially crafted for walleye anglers. At the core of these rods is the...

The SST "a" rod family has it all.  Whether you are a bank fisherman, or a hardcore salmon fisherman targeting big Chinook out at Buoy 10, the SST...

Soft, silent and lipless, the Power® Vibe can be fished year-round with a fast fall rate, high flash and a tight, crispy action. The single Fusion 19® hook...

All Mepps Aglia Longs are deep running spinners with willow leaf blades. The blade "hugs" the body of the spinner during retrieve, allowing it to stay in deep...

Pro magnets are rare earth magnets with a cork screw wire attached. They are screwed into soft plastics in the right area to hold the treble hooks into position....

The PENN® Pursuit® V spinning combo series was built with versatility and reliability at the forefront, with combo pairings for inshore, surf and boat applications, the Pursuit® V...

PFLUEGER TRION SPINNING COMBO Pflueger Trion® Spinning reels and combos embody the rich tradition, performance, and quality that Pflueger has been known for since 1881. These rods are...

     The Ryugi Hover Shot Strolling hook is based on the hook of the jig head "Vespa", we have reviewed its strength and balance. A special worm...

Starting with a long curly tail that gives off HUGE amounts of vibration, this lure will catch the attention of even the finickiest of fish. Our own custom...

Hyper-realistic action in a bite-sized package, Strike King’s Tour Grade Hair Jig outperforms other Marabou jigs with ease. Tailored for ultra-finesse presentations, this jig boasts a hand-tied, premium...

**Treble Hook not included** 6" Killer Tails surprisingly simple and effective design has solved an age old problem. How do you put a swimming tail on a treble...

Description The Walking Haint 125 is loaded with features to trigger topwater strikes. It easily walks back and forth with the slightest rod twitch and casts long distances...

The RTM Tackle Bass Swimbaits are the perfect cross between soft supple plastic and slightly tougher plastic. Which makes them more durable than other major brands, but still...

LUHR JENSEN DIPSY DIVER "O" RING Dipsy Diver® Rings provide more surface area to standard and magnum sized Dipsies, offering increased dive depth and greater flexibility within the...

SPRO FAT PAPA 55 The Fat Papa 55 was designed by MLF Angler Russ Lane. You can fish the Fat Papa 55 in all types or weather and seasons. During...

KEITECH GUARD SPIN JIG The Keitech Tungsten Guard Spin Jig is the king of finesse jigs. The Tungsten compound, tear drop head with 5 fiber weed guard allows...

Description The Little John DD 70 was designed by B. A. S. S. professional fisherman John Crews.  The DD 70 has a unique sound by soft tungsten ball...

PENN FATHOM II LEVELWIND TROLLING REEL The PENN Fathom II Level Wind's heavy duty construction and powerful gears make it a true workhorse and favorite of charter boat...

JOE BUCHER OUTDOORS 6" DEPTH RAIDER Designed and constructed to be used for fishing around areas that are heavily populated with vegetation, the 6" Depth Raider by Joe...

EAGLE CLAW FISH SCALER Eagle Claw's scaler, perfect for any angler. 7" long.

SPRO ARUKU SHAD 60 The Aruku Shad 60 is a unique lipless crankbait that is designed to run nose down through the water. The nose down action does...

RAPALA FISHERMAN'S PLIERS Easily reach deep hooked baits and other hard to reach hooks with ease. Truly one of those "How did I do it without it" tools....

The Scottsboro Recon Jig Head delivers superior performance with a precision-engineered keeled design that optimizes swimbait action and navigates cover efficiently without fouling. Engineered for seamless compatibility with...

BlankPrimary Material: SCIII Carbon Fiber GuidesPrimary Ring Material: Aluminum OxidePrimary Frame Material: Stainless Steel Reel SeatPrimary Material: NylonPrimary Nut Material: NylonSecondary Nut Material: Stainless Steel Carbon HandlePrimary Material:...

• Lightweight, quick-dry, breathable stretch fabric• Sunshield™ UPF - UVA & UVB protection• Half finger glove

From put-in to takeout to wherever the day drifts, the Double Haul Rope Cap is the classic mid-crown look that goes well with whatever you have going on....

DAIWA METALLIA SSS Metallia rods are designed and crafted for those pursuing Salmon, Steelhead and Striped Bass. With spinning and casting rods specifically designed for serious SSS anglers. The...

Fuego rods have all of the high quality features including lightweight graphite construction and comfortable EVA material handles. Fuego rods have all of the high quality features including...

The Okuma Convector B Series has long been the go-to reel for serious freshwater and saltwater trolling anglers. Built to handle the demands of big-water fishing, it delivers...

The Lindy Rattling Quiver Spoon is a twist on a favorite of ice fishermen worldwide. Built on the same frame as the classic Quiver Spoon, but with an...

Our Huk'D Up Performance Fleece Hoodie will keep you warm and comfortable by combining durable, water-resistant fleece with cuffs and hem that guard you against the cold.  92%...

Whatever the season, place or scenario, the Men's Simms Logo Hoody is ready to make moves. Featuring cotton-blend comfort under the hood with a classic fit that's highly...