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BFCM Rod Sale

The BFCM Rod Sale is officially over. We appreciate everyone who picked up a new rod and made the most of the savings.

Looking ahead, Black Friday & Cyber Monday 2026 will bring another round of deals on top-quality casting, spinning, and ice rods from the brands anglers trust.

In the meantime, check out our full range of fishing rods and get set up for whatever’s next on your fishing calendar.

21 products

  • Abu Garcia Zenon Casting Rod Abu Garcia Zenon Casting Rod
    Abu Garcia

    Abu Garcia Zenon Casting Rod

    $599.99 CAD
    $599.99 CAD
    ABU GARCIA ZENON Introducing Abu Garcia’s lightest rod series with the Abu Garcia® Zenon™ rods. Featuring premium carbon blanks and our exclusive Powerlux® 1000 resin system, these rods...
  • Abu Garcia Zenon Spinning Rod Abu Garcia Zenon Spinning Rod
    Abu Garcia

    Abu Garcia Zenon Spinning Rod

    $599.99 CAD
    $599.99 CAD
    ABU GARCIA ZENON Introducing Abu Garcia’s lightest rod series with the Abu Garcia® Zenon™ rods. Featuring premium carbon blanks and our exclusive Powerlux® 1000 resin system, these rods...
  • Daiwa Steez AGS Casting Rod
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    Daiwa

    Daiwa Steez AGS Casting Rod

    $629.99 CAD
    $629.99 CAD
     DAIWA STEEZ CASTING Featuring a wide range of Daiwa's industry leading technologies, these rods are truly the pinnacle of design and innovation. Daiwa's new and improved AGS Guides are...
  • Daiwa Steez AGS Spinning Rod
    Daiwa

    Daiwa Steez AGS Spinning Rod

    $629.99 CAD
    $629.99 CAD
    DAIWA STEEZ AGS Daiwa's flagship line of spinning rods has been upgraded, redesigned and is ready to live up to the Steez name.     Featuring a wide range...
  • Daiwa Zillion Casting Rod Daiwa Zillion Casting Rod
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    Daiwa

    Daiwa Zillion Casting Rod

    $280.00 CAD
    $445.99 CAD -37% $280.00 CAD
    Introducing the revolutionary Daiwa Zillion Bass Rods, designed to elevate your angling experience to new heights. These rods are packed with cutting-edge features and expert craftsmanship, delivering unmatched...
  • Daiwa Zillion Spinning Rod
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    Daiwa

    Daiwa Zillion Spinning Rod

    $329.99 CAD
    $445.99 CAD -26% $329.99 CAD
    Introducing the revolutionary Daiwa Zillion Bass Rods, designed to elevate your angling experience to new heights. These rods are packed with cutting-edge features and expert craftsmanship, delivering unmatched...
  • Ever Green Super Combat Stick Casting Rod Ever Green Super Combat Stick Casting Rod
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    Ever Green International

    Ever Green Super Combat Stick Casting Rod

    $599.99 CAD
    $599.99 CAD
    EVERGREEN SUPER COMBAT STICK Packing the latest technological advances and materials, the Evergreen Brett Hite Super Combat Stick Casting Rod is the preeminent rod for deploying and working...
  • Fenwick Elite Bass Casting Rod 2023
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    Fenwick

    Fenwick Elite Bass Casting Rod 2023

    From $197.49 CAD
    $394.99 CAD -50% From $197.49 CAD
    FENWICK ELITE BASS The NEW Fenwick® Elite series is our most complete series of technique specific fishing rods to date. Creating a collection of rods that covers this...
  • Fenwick Elite Bass Spinning Rod 2023
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    Fenwick

    Fenwick Elite Bass Spinning Rod 2023

    From $339.99 CAD
    From $339.99 CAD
    FENWICK ELITE BASS The NEW Fenwick® Elite series is our most complete series of technique specific fishing rods to date. Creating a collection of rods that covers this...
  • Fenwick World Class Bass Casting Rod
    Fenwick

    Fenwick World Class Bass Casting Rod

    $699.99 CAD
    $699.99 CAD
    FENWICK WORLD CLASS  The Fenwick® World Class® is truly in a class of its own. The rods we build are known for sensitivity, perfect actions for their given...
  • Fenwick World Class Bass Spinning Rod
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    Fenwick

    Fenwick World Class Bass Spinning Rod

    From $619.99 CAD
    From $619.99 CAD
    FENWICK WORLD CLASS The Fenwick® World Class® is truly in a class of its own. The rods we build are known for sensitivity, perfect actions for their given...
  • Fenwick World Class Walleye Spinning Rod
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    Fenwick

    Fenwick World Class Walleye Spinning Rod

    $619.99 CAD
    $619.99 CAD
    FENWICK WORLD CLASS WALLEYE The Fenwick® World Class® is truly in a class of its own. The rods fenwick builds are known for sensitivity, perfect actions for their...
  • Lews Custom Lite Casting Rod
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    Lews

    Lews Custom Lite Casting Rod

    From $199.99 CAD
    From $199.99 CAD
    Custom Lite Rods have HM85 graphite blanks for sensitivity and stainless steel guides with titanium oxide inserts for durability, with spinning rods featuring a new Comfort Plus ergonomic...
  • Lews Custom Lite Spinning Rod
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    Lews

    Lews Custom Lite Spinning Rod

    $229.99 CAD
    $229.99 CAD
    Custom Lite Rods have HM85 graphite blanks for sensitivity and stainless steel guides with titanium oxide inserts for durability, with spinning rods featuring a new Comfort Plus ergonomic...
  • Okuma Psycho Stick Bass Casting Rod
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    Okuma

    Okuma Psycho Stick Bass Casting Rod

    $339.99 CAD
    $339.99 CAD
    The Psycho Stick brings new technology into Okuma’s high-end series bass rods. These rods are designed with light and responsive 46-ton, low resin carbon rod blanks each displaying...
  • Okuma Psycho Stick Bass Spinning Rod
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    Okuma

    Okuma Psycho Stick Bass Spinning Rod

    $299.99 CAD
    $299.99 CAD
    The Psycho Stick brings new technology into Okuma’s high-end series bass rods. These rods are designed with light and responsive 46-ton, low resin carbon rod blanks each displaying...
  • Okuma Psycho Stick Musky Rod Okuma Psycho Stick Musky Rod
    Okuma

    Okuma Psycho Stick Musky Rod

    $349.99 CAD
    $349.99 CAD
    OKUMA PSYCHO STICK MUSKY The new Psycho Stick Musky Rods were designed with the help of many musky fishermen and built to their exact standards of what they...
  • Okuma X-Series Bass Casting Rod
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    Okuma

    Okuma X-Series Bass Casting Rod

    $399.99 CAD
    $399.99 CAD
    Introducing Okuma's X-Series Bass Rods – the ultimate fishing experience. Constructed with advanced materials and cutting-edge technology, these rods deliver unmatched performance and precision on the water. Crafted...
  • Okuma X-Series Spinning Rod
    Okuma

    Okuma X-Series Spinning Rod

    From $399.99 CAD
    From $399.99 CAD
    Introducing Okuma's X-Series Bass Rods – the ultimate fishing experience. Constructed with advanced materials and cutting-edge technology, these rods deliver unmatched performance and precision on the water. Crafted...
  • St. Croix Legend Glass Casting Rod
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    St. Croix

    St. Croix Legend Glass Casting Rod

    From $359.99 CAD
    From $359.99 CAD
    St.Croix's Legend Glass Casting Rods feature, integrated poly curve IPC tooling technology, super premium 100% linear S-glass and more! Features: Fuji® K-Series tangle-free guides with Alconite® Rings and...
  • St. Croix Legend Glass Spinning Rod St. Croix Legend Glass Spinning Rod
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    St. Croix

    St. Croix Legend Glass Spinning Rod

    $324.99 CAD
    $324.99 CAD
    Award winning Legend Glass completely redefined performance in the crankbait category. Unbelievably light in weight, the linear S-glass blanks with IPC mandrel technology give reason to why this...

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