All Fishing Gear

Strike King's 3X Zero Stick Worm combines salt-loaded construction with advanced Elaztech material for superior performance. The enhanced flexibility delivers lifelike action that outperforms standard soft plastics, while...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all...

The Max SX Spinning Reel takes inspiration from the Revo® and Zenon™ series of spinning reels, leveraging the asymmetric design, V-Rotor and V-Spool to give anglers a very...

This line is incredibly versatile and easy to manage, making it ideal for all types of fishing scenarios. Its strength and durability ensure effortless usage. Superior knot and...

Fusion 19 has become known for premium performance and the Hybrid Jighead is no exception. Built over a forged light-wire 90-degree hook to provide and superior strength and...

DAIWA's Line counter reels can be seen on many of the charter boats that ply the Great Lakes and the Pacific Northwest. Tailored for walleye and kokanee experts, the...

Introducing the Daiwa Regal LT, a game-changing reel designed to revolutionize your fishing experience. Crafted with the groundbreaking ZAION V super composite material, it offers the perfect balance...

America’s favorite rod just got better! Ugly Stik® GX2™ is the next generation of Ugly Stik® that combines the heritage and tradition of the original while maintaining the strength...

The next generation of Veritas® rods feature Powerlux™ 100, which increases the rod’s strength by 15 percent while also reducing the rod’s overall weight by 5 percent. The...

The BOOYAH Boo Jig is designed to slip down inside brushpiles or through vegetation without snagging. This jig features a flat bottom 18-degree rise, which positions the hook...

The next generation of Veritas® rods feature Powerlux™ 100, which increases the rod’s strength by 15 percent while also reducing the rod’s overall weight by 5 percent. The...

Fusion 19 has become known for premium performance and the Hybrid Jighead is no exception. Built over a forged light-wire 90-degree hook to provide and superior strength and...

SpiderWire Stealth® is made from Dyneema®, The World's Strongest Fiber! Available in Moss Green for low-visibility underwater and Hi-Vis Yellow for visibility above water. Constructed to provide ultimate...

The Ocd Accessory Box Is Specifically Designed To Offer A Better Terminal Tackle Storage Solution. It Is Designed, By Anglers, For Anglers, To Optimize Tackle Storage. Ocd Accessory...

The Round-Head Jighead is our new version of a timeless classic jighead that finds application both in fresh and in saltwater environments. The Black Nickel coating enhances its...

The Draggin’ Ned comes in two different colors: matte green pumpkin and matte black for stealthier presentations. It also comes in a weedless version featuring a nylon guard....

Weight-To-Power Ratio Best Pairing For Jerkbaits Light Wire Treble Keeps Jerkbaits Perfectly Balanced Cold Forged Shank For For Durability & Strength Super Slide Coating For Quick Penetration

The TITANDIVER is the new, upgraded version of the TITANRIDER, designed for weedless-style rigging of larger plastics. It features all the characteristics of the original TITANRIDER – a...

The BKK Heavy Cover is developed for flipping and punching techniques. This hook is equipped with a Super Slide (SS) finish and an extra-short needle point to ensure...

Designed To Maximize Tail Action Of A Nose-Hooked Worm While Remaining In An Optimal Hook Set Position When Fishing Vertically Cold Forged Shank For Durability & Strength Super...

Epoxy Resin Sealed Eye Prevents Braided Line Slippage & Damage Enhanced Z-Bend For Quick Rigging, Longer Holding, & Less Bait Damage Cold Forged Shank For Durability & Strength...

The BKK Trailer Hook is designed to fit most of the small-to-medium spinnerbaits on the market, enhancing their hook-up rate. The packaging includes silicon pins and silicon tubings...

Enhanced Z-Bend For Quick Rigging, Longer Holding, & Less Bait Damage Cold Forged Shank For Durability & Strength Wide Gap Texas Rigging, Shads, Flukes, Creature Like Softbaits

The BKK Permalock is developed for finesse presentations and for rigging thinner profile plastics like Senkos and Flukes. This hook is equipped with a Super Slide (SS) finish...

The TITANRIDER is designed for weedless-style rigging of large soft plastic baits such as big swimbaits and tubes. More than one year of field tests with different species...

Taking design cues from the Revo® lineups, the Pro Max™ spinning reel boasts the same exceptionally smooth package as it’s low profile counterpart with a lightweight graphite frame...

The Max X Spinning Reel leverages technology from the Zenon™ and Revo® line of spinning reels such as the asymmetric body design, allowing for a more compact reel....

The Drip Minnow is designed to exploit finesse techniques through ultra-realistic design, action and color. The internal core provides added realism especially in translucent colors with unmatched stomach...

Fusion 19 has become known for premium performance and the Hybrid Jighead is no exception. Built over a forged light-wire 90-degree hook to provide and superior strength and...

Redesigned from the ground up, the 5th generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo STX features an...

The all new AETOS™ features the same proprietary nano blank technology that made the AETOS rods lighter, stronger, and better than standard carbon fiber. But the newest generation...

Pflueger President XT Rods embody the rich tradition, performance, and quality that Pflueger has been known for since 1881. These rods are light and senistive in the hand,...

The evolution of the OG Esox soft plastic swimbait is complete ! After 3 years of development the new soft plastic solid body 9.5" Shadzilla will take your...

The no knot wonder thread for all your tying needs. Makes tying faster, easier and mess free. Just wrap several times and snap off. Disposable dispenser containing 400...

Delivering exceptional BFS performance the Revo® X BFS features a lightweight BFS concept spool and BFS tuned MagTrax braking system that allows anglers to efficiently present ultra-lightweight lures....

Four-season spey anglers face a horde of tricky obstacles. Wildly fluctuating water levels and clarity, alternating directional wind, and complex hydraulics are just a few of the familiar...

The ESCAPE WADERS are constructed with a 3-layer upper and a 4-layer lower material that offers mobility, breathability, and durability while wading or hiking for long-lasting performance. Whether...

The redesigned lineup of Sojourn casting and spinning rods provides anglers with a performance-built rod with enhanced durability and sensitivity. With an eye-catching aesthetic, the Sojourn now features...

The very best permit line on the market with low-stretch, ultra-slick performance Easy casting taper that presents typical crab patterns gently Long back taper for fast, 2nd shot...

With big, crisp, sunlight-readable touchscreen displays, these versatile chartplotters put a world of fishfinding capability at your fingertips. They’re available with built-in Garmin Navionics+™ mapping, and the transducer bundle...

This battle-tested BEAST was engineered to help you conquer the depths! It is constructed from our popular Recoil Plastics to add extreme durability and slow sinking action. This...

Longer run times. Shorter charge times. That's the precision difference that keeps anglers on the water longer and puts more fish in the boat. Now, the next generation...

Smooth drifts, pinpoint precision, and hook-ups you’ll never forget. Built to redefine your expectations, the Islander C5 takes performance to the next level.  

30' Extension Cable for transducers​. Compatible with APEX and SOLIX transducers and Built-in MEGA Imaging on select Minn Kota trolling motors. Compatible with: APEX, SOLIX and ONIX Series...

Experience true versatility with Lew’s® Speed Stick® Series rods. Premium IM8 graphite blanks with Carbon Nano Tube construction deliver the perfect blend of durability and performance. Cast confidently...

The Dancing Death Shad paddle tail swimbaits by NXS