When the bass finally tear up your KVD Toad Buzz's soft plastic frog, replace it with the Strike King® KVD Perfect Plastics Gurgle Toad. This is the same...

The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail action, even...

Experience true versatility with Lew’s® Speed Stick® Series rods. Premium IM8 graphite blanks with Carbon Nano Tube construction deliver the perfect blend of durability and performance. Cast confidently...

Newest addition to the tickle series from Kalin’s. Tickle Shad comes in two sizes that are ideal for walleye and bass as well as many other gamefish species....

With hot glow beads (leader not included), these are the ideal combination for baiting up and fishing dark water walleye. Featuring Owner SSW super needle point hooks in...

The Jungle Flipping Hook was designed to withstand heavy braided line use and the toughest of conditions. Made with Zo-Wire™, the wire strength is stronger than other traditional...

PRODUCT DETAILS The Jet Diver's unique, buoyant design collects water pressure against its wings to dive; yet when pressure is relaxed, the Jet Diver will float off of...

DAIWA TATULA ELITE AGS CASTING ROD (2023) Daiwa’s added Tatula Elite Series Bass Rods to its stellar line up. What makes these rods so special? These are true signature...

Berkley® Fusion19™ hooks are for everyone, from the novice to the avid angler. The Frog Hook fits perfectly into soft body frogs – especially the Berkley PowerBait® Buzz’n...

Berkley PowerBait Ice uses the same irresistible scent and flavor that took scientists over 25 years to perfect. Fish love PowerBait Ice so much it will entice the...

CHAOS ASSAULT ORIGINAL TROLLING STICK Chaos Tackle's Assault Stick Original Trolling and Live Bait Rods utilize the same blank technology as the Custom X Trolling and Live Bait...

DAIWA STEEZ AGS Daiwa's flagship line of spinning rods has been upgraded, redesigned and is ready to live up to the Steez name.     Featuring a wide range...

The BKK Weighted Permalock is developed for finesse presentations and for rigging thinner profile plastics like Senkos and flukes. The innovative INVISI-WEIGHT system gives the bait a stealthy...

The Menace from Livingston Lures is a professional-grade predator lure engineered for serious anglers. Developed by renowned musky and pike specialist Steven Paul, this lure delivers results when...

RAPALA X-RAP PETO Combining Rapala's fish catching X-Rap construction with a visually appealing and colour matching tail, the X-Rap Peto by Rapala is a durable and effective hybrid...

6-1/2" Fisherman's Pliers, Falcon Fillet Knife/Sheath and Rapala Fishing Clipper.

Designed to offer perfect rotating action for salmon trolling rigs at variable speeds and draw fish in from a distance with its unique embedded mirrors to create bursts...

Engineered with a football-shaped head design, this tungsten jig head delivers exceptional sensitivity and subtle feel for discerning anglers. Versatile across applications—whether rigged with tube jigs for dragging,...

Keep sunbeams away with the lightweight, breathable, UPF 50+ SunGlove that maintains ultimate dexterity using an open-palm construction. Solarflex UPF 50+ ultra-lightweight, breathable textile Open palm construction providing...

The 500D Cordura® outer shell is highly durable, and segmented AirSoft foam is flexible and comfortable. Three adjustable buckles provide a customized snug fit. A fleece-lined collar and...

The Recoil Series represents a breakthrough in spinning rod engineering, delivering exceptional strength paired with refined sensitivity. Engineered for versatility across techniques—from delicate finesse presentations to aggressive power...

Length: 1.75m / 5'9" 1pc Line Weight: 10-20lb

Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and through-wired plastic body is an internal weight system that makes the lure one of the best-casting...

The Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon composite blank is lightweight, sensitive, and durable....

Entice big bites with the Berkley Toad Riveter; so deafening, fish can’t help but notice. Berkley Labs has created the ultimate sound profile using a custom rivet and...

Metal fish scaler by South Bend.

Protect your valuable spinning reels with the neoprene Spinning Reel Cover, designed to fit left or right hand reels. Neoprene Waterproof Impact Resistant Material Minimalist Shape  

Introducing the "LIL SB Reaper". With it's baitfish profile and versatile use it gives a unique offering to wary walleye. Works great for casting and trolls well behind...

FENWICK EAGLE A tradition of innovation and technology is what we relied on while building the all-new Fenwick® Eagle®. There are expectations from anglers when you have been...

Size #2/0 Offset EWG Hook

Our Finesse Series Tubes are rewriting the rules when it comes to tube fishing and smallmouth bass! NetBait Finesse Series Tubes outperform others because of an important design...

Welcome to the VMC ® RedLine Series™ hooks. Engineered for elite bass anglers when they need to turn up the heat from a “10” to an “11.” It...

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Looks, feels,...

DAIWA's Line counter reels can be seen on many of the charter boats that ply the Great Lakes and the Pacific Northwest. Tailored for walleye and kokanee experts, the...

Built tough for the Northwest rivers, the RkStar Steelhead & Salmon plug, with super sharp Gamakatsu hooks is proven effective for casting, trolling or back-trolling. Super strong construction...

The Frabill Power Catch Net features the patented Pow R Lok Yoke system that eliminates searching for the spring button and accidental over extension by automatically locking in...

Fast, Strong, Easy-to-Use Snap

Tornade V Hard FC. 100% Fluorocarbon. Color: Clear Spool Length: 54 YD Test: 4 LB, 5 LB, 6 LB, 7 LB, 8 LB, 9 LB, 10 LB, 11 LB, 12...

Fits rod and reel combo up to 36" Crush proof with durable 600 denier Codura Built-in handle and shoulder strap

Crystal 3D Minnow’s patented and proprietary Internal 3D Prism Finish reflects all subsurface light, even in the murkiest water. There are several traditionally successful methods for fishing this...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies...

The Unique style and shape of this tube jig head stretches and distorts the shape of a standard tube, giving it the distinct shape and silhouette of the...