Bulk Hard Baits

The Pressure Series represents the next generation in crankbaits, specifically engineered for finesse cranking at all depths. These innovative crankbaits feature a sleek, flat-sided body, creating a unique...

FROM THE PERSONAL TACKLE BOX OF YUKI ITO COMES THE MEGABASS ITO SHINER, THE HANDMADE JERK BAIT THAT INSPIRED THE WORLD-RENOWNED VISION ONETEN LURE. WORKED LIKE A TRADITIONAL JERKBAIT, MEGABASS ITO...

SHIMANO ARMAJOINT 190SS FB Shimano designed the ARMAJOINT 190SS FB to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage...

Proven Berkley® Flicker Shad® action for targeting shallower fish. The Flicker Shad® shallow models feature the same great side roll and flash anglers have come to expect from...

DREAM WEAVER DEEPER DIVER Dream Weaver has designed their Deeper Divers with no add-on plastic rings, which wear out over time and also allowing the Deeper Diver to...

NISHINE LURE WORKS BABY ALBINO 70S Full hand carved design Sinking propbait Generates rolling action when it swim Generates shimmy action when it sink  Size : 2.76" /...

JOHNSON SHUTTER SPOON The Johnson Shutter Spoon is a popular shape anglers recognize, and they understand how to fish this erratic spoon. The Shutter Spoon comes with a...

A COLLABORATION BETWEEN KATSUTAKA IMAE, THE FOUNDER OF IMAKATSU®, AND YUKI ITO, THE FOUNDER OF MEGABASS®, THE IXI SHAD (PRON. “I BY I”, FOR ITO X IMAE), IS A NEXT-GENERATION SHAD PLUG THAT...

SWIMMING DEPTH: TOPWATER BAIT SIZE: 110 (1/2 OZ) BAIT LENGTH: 110MM Create a top water commotion they can’t resist with the Berkley® Spin Rocket. The Spin Rocket’s slender hydrodynamic profile is...

Troll your way to more and bigger fish with the "LIL Reaper" from Walleye Nation Creations. With its baitfish profile, strong hooks, enticing wobbling action, and loud rattles...

LUHR JENSEN DIPSY DIVER "O" RING Dipsy Diver® Rings provide more surface area to standard and magnum sized Dipsies, offering increased dive depth and greater flexibility within the...

When the water gets skinny or the bait fish get small, it's time to call in the Switch Hitter. Purpose built with durable ABS plastic to target saltwater...

RAPALA X-RAP HAKU Made to seek trouble and battle with big monster fish, the X-Rap Haku by Rapala nuilt tough and durable.  The X-Rap Haku features Rapala's proprietary...

SPRO ARUKU SHAD 60 The Aruku Shad 60 is a unique lipless crankbait that is designed to run nose down through the water. The nose down action does...

GREAT LAKES SPOONS ANTI-FREEZE BACK Great Lakes Spoons design and manufacture all of their fishing lures from the best materials available. Their lures are hand built to a higher standard creating an extremely...

GREAT LAKES SPOONS ANTI-FREEZE BACK Great Lakes Spoons design and manufacture all of their fishing lures from the best materials available. Their lures are hand built to a higher standard creating an extremely...

You’ve asked for it, and now we’ve delivered. The VMC Tingler Spoon’s unmatched wide wobbling action exaggerates the movement of dying baitfish with its unique curved body and...

The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a...

RIVER2SEA WHOPPER PLOPPER 130 River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rotates on the...

The Michigan Stinger Spoon Harness combines two of a walleye's favorite meals in one incredibly effective lure. Known also as the Stinger Scorpion Spoon Harness, this tackle innovation...

Description The Little John DD 70 was designed by B. A. S. S. professional fisherman John Crews.  The DD 70 has a unique sound by soft tungsten ball...

BRAD'S KOKANEE CUT PLUG Single pack comes with a 36″ 15# Izorline leader with two #4 Octopus hooks, scent pad, and rubber bands. Features: Split-cavity Patented design Wounded...

Strike King's Bitsy Jerkbait delivers the proven action of full-sized KVD Jerkbaits in a compact 1/16 oz. package designed for small waters. Its balanced roll, wiggle, and flash...

NORTHLAND MACHO MINNOW Vibrant custom paint themes, Glo, UV and Metallic Patterns and highly reflective “Holographic” Baitfish-Image® designs. Proven deadly for perch, crappies, walleyes, pike, bass and trout....

Great Lakes Spoons design and manufacture all of their fishing lures from the best materials available. Their lures are hand built to a higher standard creating an extremely durable and properly...

Arriving from its proving grounds in Japan, the battle-tested BT BAIT is now available in North America in both slow-sink and floating models. The multi-jointed swimbait has three...

Conquer the deep waters. Light enough to reel in and remarkable distance. The CR-16 overwhelms all others of its kind with its superb long distance casting performance and...

RAPALA JIGGING SHADOW RAP Following in the footsteps of the legend, yet lighter than the original Rapala Jigging Rap, the Jigging Shadow Rap features a slower darting action....

The Wally Diver series is Cotton Cordell's most popular line and an essential trolling bait for walleye anglers everywhere. Its slender profile and tight wiggle produces big bites...

SALMO FREEDIVER The Salmo Freediver is a groundbreaking super deep diving crankbait that is capable of reaching depths of over 40 feet while trolling. It is the deepest...

THE Z-3 DELIVERS EXCELLENT STABILITY IN CURRENT AND “BULLDOG CONTACT,” RELENTLESSLY CONTACTING BOTTOM STRUCTURE TO TRIGGER FRENZIED REACTION BITES. POWERED BY OUR PATENTED LBO II BALANCER SYSTEM, THE...

SUICK CISCO KID WRANGLER The Wrangler is a jointed version of the original Cisco Kid. Tooth-proof plastic with a molded in diving lip produces a nice tight swimming...

The Strike King KVD 300 Jerkbait delivers the erratic, lifelike movement that triggers aggressive strikes. Its advanced weight transfer system maximizes casting distance while the realistic 3D eyes...

BANDIT LURES WALLEYE BANDITS Bandit Walleye - Deep The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other...