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Black Friday Sale

Our Black Friday Sale has come to an end. We appreciate everyone who shopped our biggest deals of the year.

Looking ahead to 2026, promotions and discounts may vary, so stay tuned. For now, explore our full selection of rods, reels, and tackle, or jump into our current sales.

2741 products

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  • Daiwa AIRD 80H Baitcaster Reel Clam Pack
    Daiwa

    Daiwa AIRD 80H Baitcaster Reel Clam Pack

    $139.99 CAD
    $139.99 CAD
    The Daiwa AIRD 80H Baitcaster Reel combines professional-grade performance with exceptional value. Engineered for both experienced anglers and newcomers, this reel features a 90mm swept handle that provides...
  • Simms Men's Strata 200 Bottom - Black
    Simms

    Simms Men's Strata 200 Bottom - Black

    $139.99 CAD
    $139.99 CAD
    Level up your layering system in the Strata 200 Bottom, the midweight insulator that keeps you hauling through harsh weather thanks to a channeled fleece, quick-drying build that...
  • Daiwa 23 Fuego LT Spinning Reel Daiwa 23 Fuego LT Spinning Reel
    Daiwa

    Daiwa 23 Fuego LT Spinning Reel

    $139.99 CAD
    $139.99 CAD
    DAIWA 23 FUEGO LT FUEGO LT is ZAION V carbon-fiber body, not a nylon-based plastic that you see in other manufacturers’ reels at this price-point. The new FUEGO...
  • Okuma Diamond Elite Trolling Rod Okuma Diamond Elite Trolling Rod
    Okuma

    Okuma Diamond Elite Trolling Rod

    From $139.99 CAD
    From $139.99 CAD
    Okuma has become a trusted name among freshwater trolling anglers, delivering reliable gear for salmon, steelhead, walleye, and lake trout. The Diamond Elite Trolling Rod Series continues that...
  • Fenwick Eagle Telescopic Trolling Rod
    Fenwick

    Fenwick Eagle Telescopic Trolling Rod

    $139.99 CAD
    $139.99 CAD
    FENWICK EAGLE A tradition of innovation and technology is what we relied on while building the all-new Fenwick® Eagle®. There are expectations from anglers when you have been...
  • Savage Gear Squad Walleye Spinning Rod - 6'3" Medium Savage Gear Squad Walleye Spinning Rod - 6'3" Medium
    Savage Gear

    Savage Gear Squad Walleye Spinning Rod - 6'3" Medium

    $139.99 CAD
    $139.99 CAD
    Savage designed the Squad series to deliver unprecedented strength, performance and features without a big price tag. The Squad Walleye derives its power from a 24-ton high-modulus-carbon blank....
  • Shimano Clarus Spinning Rod
    Shimano

    Shimano Clarus Spinning Rod

    $139.99 CAD
    $139.99 CAD
    With actions designed for use in freshwater, saltwater or anything in between, Shimano designed the Clarus F family of rods to offer the multi-species angler maximum versatility. These...
  • Daiwa D-Vec Soft Sided Cooler
    Daiwa

    Daiwa D-Vec Soft Sided Cooler

    $139.99 CAD
    $139.99 CAD
    Collapsible and made of heavy-duty vinyl small zipper compartment with a durable leak-proof no seam liner to keep your items cool.
  • Streamside Predator Dipsy/Wire Rod w/ Roller Tip
    Streamside

    Streamside Predator Dipsy/Wire Rod w/ Roller Tip

    From $139.99 CAD
    From $139.99 CAD
    Streamside Predator Dipsy Full graphite blank Double foot stainless steel guides EVA handle with stainless steel hoods Roller Tip 
  • Predator Apex Spinning Rod
    Streamside

    Predator Apex Spinning Rod

    $139.99 CAD
    $139.99 CAD
    Streamside 30 ton graphite blank Stainless steel guides with zirconium oxide inserts Reinforced nylon reel seat with stainless steel hoods AAA Portuguese cork handle
  • 13 Fishing Black Betty 6061 Inline Ice Reel
    13 Fishing

    13 Fishing Black Betty 6061 Inline Ice Reel

    $139.99 CAD
    $139.99 CAD
    13 Fishing Black Betty 6061 Inline Ice Reels feature a CNC machined 6061 aluminum construction for toughness and durability. The incredible frame design allows anglers to fish a...
  • Humminbird EC M3 14W30 - 14-Pin 30' Transducer Extension Cable Humminbird EC M3 14W30 - 14-Pin 30' Transducer Extension Cable
    Humminbird

    Humminbird EC M3 14W30 - 14-Pin 30' Transducer Extension Cable

    $134.99 CAD
    $134.99 CAD
    30' Extension Cable for transducers​. Compatible with APEX and SOLIX transducers and Built-in MEGA Imaging on select Minn Kota trolling motors. Compatible with: APEX, SOLIX and ONIX Series...
  • Daiwa Revros LT Spinning Combo
    Daiwa

    Daiwa Revros LT Spinning Combo

    $134.99 CAD
    $134.99 CAD
    Introducing the Daiwa Revros LT Combo, your go-to choice for high-performance angling.What sets this combo apart are the latest upgrades: a Zaion V frame, lighter and more rigid...
  • Daiwa 23 Exceler LT Spinning Reel
    Daiwa

    Daiwa 23 Exceler LT Spinning Reel

    $129.99 CAD
    $129.99 CAD
    DAIWA 23 EXCELER LT The all new EXCELER LT - Daiwa uses a carbon fiber body called ZAION V. The new version is 3%-5% lighter than our current EXCELER for...
  • Trabucco Maxxis BR Spinning Reel
    Trabucco

    Trabucco Maxxis BR Spinning Reel

    $129.99 CAD
    $129.99 CAD
    The Maxxis BR Spinning Reel is engineered for discerning anglers who require superior performance and dependability. Constructed with a reinforced graphite frame, this reel combines lightweight construction with...
  • Simms M's Challenger Fishing Hoody Simms M's Challenger Fishing Hoody
    Simms

    Simms M's Challenger Fishing Hoody

    $129.99 CAD
    $129.99 CAD
    SIMMS M'S CHALLENGER FISHING HOODY Step into the action, or up to the podium, in the Simms Challenger Hoody that brings together a resilient outer flat-knit face with...
  • Abu Garcia Vendetta Spinning Rod Abu Garcia Vendetta Spinning Rod
    Abu Garcia

    Abu Garcia Vendetta Spinning Rod

    $129.99 CAD
    $129.99 CAD
    With a continued tradition of advanced design and precision performance, the Vendetta rod series provide a lightweight and well-balanced feel with superior components to deliver on the water...
  • Fenwick Eagle Spinning Rod Fenwick Eagle Spinning Rod
    Fenwick

    Fenwick Eagle Spinning Rod

    $129.99 CAD
    $129.99 CAD
    The all new Eagle® has been re-designed from top to bottom. A tradition of innovation and technology is what we relied on while building the all-new Fenwick® Eagle®....
  • Streamside Predator Trolling Reel
    Streamside

    Streamside Predator Trolling Reel

    $129.99 CAD
    $129.99 CAD
    STREAMSIDE PREDATOR Line Counter (ft) Anodized Aluminum Spool Lightweight Corrosion-Resistant Frame & Side Plates On/Off Bait Clicker Star Drag Tension Knob
  • Abu Garcia Vendetta II Casting Rod 2023 Abu Garcia Vendetta II Casting Rod 2023
    Abu Garcia

    Abu Garcia Vendetta II Casting Rod 2023

    $129.99 CAD
    $129.99 CAD
    ABU GARCIA VENDETTA II With a continued tradition of advanced design and precision performance, the Vendetta rod series features a construction that delivers on the water every time....
  • Daiwa Great Lakes Trolling Rod
    Daiwa

    Daiwa Great Lakes Trolling Rod

    $129.99 CAD
    $129.99 CAD
    DAIWA GREAT LAKES TROLLING Great Lakes series trolling rods are designed to have a higher quality of materials and components needed to master the most productive day on...
  • Rio Grand - Trout Series Rio Grand - Trout Series
    Rio

    Rio Grand - Trout Series

    $129.99 CAD
    $129.99 CAD
    RIO GRAND Designed for fast-action fly rods with ultra-slick performance. Sink Rate: Float A full line size heavier to easily load fast rods Front loaded, short head Built...
  • Rio Premier Tarpon QuickShooter Rio Premier Tarpon QuickShooter
    Rio

    Rio Premier Tarpon QuickShooter

    $129.99 CAD
    $129.99 CAD
    RIO PREMIER TARPON QUICKSHOOTER A very easy casting, tropical fly line, designed for the tarpon angler, with ultra-slick performance Short, powerful head that is very easy to cast—ideal...
  • Rio Gold - Trout Series Rio Gold - Trout Series
    Rio

    Rio Gold - Trout Series

    $129.99 CAD
    $129.99 CAD
    RIO GOLD The ultimate, all-around fly line with ultra-slick performance. Color: Moss Gold Sink Rate: Float Long head for ultimate casting control Taper design to cast flies between...
  • Abu Garcia Vendetta II Spinning Rod 2023 Abu Garcia Vendetta II Spinning Rod 2023
    Abu Garcia

    Abu Garcia Vendetta II Spinning Rod 2023

    $129.99 CAD
    $129.99 CAD
    ABU GARCIA VENDETTA II 2023 With a continued tradition of advanced design and precision performance, the Vendetta rod series features a construction that delivers on the water every time....
  • Patagonia Wading Support Belt
    Patagonia

    Patagonia Wading Support Belt

    $125.00 CAD
    $125.00 CAD
    The Patagonia Wading Support Belt delivers ergonomic lumbar support for extended wading sessions. Its contoured back panel reduces fatigue while maintaining comfort throughout the day. Engineered to integrate...
  • Patagonia Stealth Switch Pack 5L Patagonia Stealth Switch Pack 5L
    Patagonia

    Patagonia Stealth Switch Pack 5L

    $124.99 CAD
    $124.99 CAD
    Built for anglers who travel light but fish hard, the Patagonia Stealth Switch Pack 5L carries everything you need — and nothing you don’t. Its compact, adaptable design...
  • Shimano Sedona FJ Spinning Reel
    Shimano

    Shimano Sedona FJ Spinning Reel

    From $124.99 CAD
    From $124.99 CAD
     SILENTDRIVE SilentDrive technology benefits from a total redesign of all functional parts focused on the drive gear, worm shaft and other parts. The goal: remove unnecessary noise and...
  • Original Lindy Drift Sock
    Lindy

    Original Lindy Drift Sock

    From $124.99 CAD
    From $124.99 CAD
  • Lews Speed Stick Spinning Rod Lews Speed Stick Spinning Rod
    Lews

    Lews Speed Stick Spinning Rod

    $124.99 CAD
    $124.99 CAD
    Experience true versatility with Lew’s® Speed Stick® Series rods. Premium IM8 graphite blanks with Carbon Nano Tube construction deliver the perfect blend of durability and performance. Cast confidently...
  • Simms Challenger Insulated Glove
    Simms

    Simms Challenger Insulated Glove

    $124.99 CAD
    $124.99 CAD
    SIMMS CHALLENGER INSULATED GLOVE A fully waterproof and insulated glove; the ultimate choice for coldweather fishing environments. Fully waterproof 2L polyester shell fabric Fully insulated with 100gsm Primaloft...
  • Mora Ice Fin-Bore 3 Manual Ice Auger
    Mora Ice

    Mora Ice Fin-Bore 3 Manual Ice Auger

    $124.99 CAD
    $124.99 CAD
    Our top-of-the-line model of manual ice drills was developed with performance in mind. The Fin-Bore III® is still the industry standard by which all other hand-augers are compared....
  • Simms M's Thermal Pants - Black Simms M's Thermal Pants - Black
    Simms

    Simms M's Thermal Pants - Black

    $124.99 CAD
    $124.99 CAD
    SIMMS MS THERMAL PANTS Our warmest midlayer for cold days, the M's Thermal Pants feature a grid-fleece interior that traps heat next to skin, without adding bulk or...
  • Airflo Superflo Power Taper Airflo Superflo Power Taper
    Air Flo

    Airflo Superflo Power Taper

    $124.99 CAD
    $124.99 CAD
    Ideal for throwing big flies or hucking junk. Quickly loads at short range. Large tip diameter turns over big flies. Longer rear taper provides multiple pick up points....
  • Airflo Superflo Universal Taper Airflo Superflo Universal Taper
    Air Flo

    Airflo Superflo Universal Taper

    $124.99 CAD
    $124.99 CAD
    A great all round taper with a wide range of applications. Loads at short range. Longer rear taper provides multiple pick up points. Casts a very wide range...
  • Cottage Travel Cover
    Otter

    Cottage Travel Cover

    $124.99 CAD
    $124.99 CAD
    Protect the gear inside of your Otter Sled or Shelter during transport with the heavyweight durable polyester 600 denier fabric. Cover is water resistant for the worst of...

Ultimate Fishing Guides

View all
  • The Ultimate Ice Fishing Guide for Lake Trout

    The Ultimate Ice Fishing Guide for Lake Trout

  • The Ultimate Guide to Walleye Ice Fishing

    The Ultimate Guide to Walleye Ice Fishing

  • Top Techniques and Hotspots For Salmon Fishing in Canada

    Top Techniques and Hotspots For Salmon Fishing ...