All Fishing Gear

Continuing a legacy of pursuing reduced weight, lower start-up inertia and enhanced sensitivity, the Shimano Vanford A elevates the MagnumLite lineup of spinning reels with technology passed down...

Built around a super sharp, fine wire Gamakatsu jig hook the Great Lakes Finesse Stealth Football Head is the premium jig head you've been looking for. Available in...

A super finesse micro jig with a hook that can handle the biggest fish in the lake. The Matte Finesse Jig is built on 1/0 Gamakatsu 604 hook....

Constructed by hand to ensure superior quality, the Toddy Tickle Baits Hellebarde 6" is designed with expert precision for optimal fishing results. With its impressive size and effectiveness...

Bass love spiraling and random darting actions! Enter the new Hover Minnow, featuring a unique concave belly, which offers both actions and is the only soft bait of...

Unanimously distinct from one to the next, steelhead fisheries in North America share a common characteristic — constant, sometimes completely unpredictable change. Seasonal precipitation patterns lead to variable...

With modern styling and a larger 4.3" color LCD, the PiranhaMAX™ 4 will give you a fresh perspective on what's below your boat. Thanks to a redesigned, even...

The HELIX 7 CHIRP MEGA SI GPS G4N fish finder features MEGA Side Imaging, MEGA Down Imaging, Dual Spectrum CHIRP Sonar, AutoChart Live, Internal GPS and Humminbird Basemap...

Legend tells us of a place, somewhere outside the range of Uber and WiFi signals, where outlet malls and vegan juice bars cease to exist. It’s a place...

The Huk Straw Hat is designed to provide extra sun protection for those seriously hot days on the water and features an adjustable chin strap to secure the...

This unstructured hat features a 3D embroidery Huk logo on a fabric patch and our exclusive a dark gray under visor to fight glare and a comfortable moisture-wicking sweatband.  ...

The Icon, the shirt that launched the brand 10 years ago, has been fully revamped for 2024 to deliver even more rod bending, pulse raising, angler proven performance....

The Icon, the shirt that launched the brand 10 years ago, has been fully revamped for 2024 to deliver even more rod bending, pulse raising, angler proven performance....

Show that you are the captain of your own ship or fishing boat with the Huk® Captain Huk Rope Hat. The distinctive styling of the unstructured, 5-panel hat...

Sufix® 12lb. Fluorocarbon Leader and VMC ® Crossover Cap™ allows connection directly to the hook. Hook Size: 4 Sufix® 12lb. Fluorocarbon Leader VMC ® Crossover Cap™ Allows Connection...

You’ve asked for it, and now we’ve delivered. The VMC Tingler Spoon’s unmatched wide wobbling action exaggerates the movement of dying baitfish with its unique curved body and...

Extreme hardness provides better feel for structure and light bites. 35% smaller profile for fewer snags and better cover penetration, totally lead-free, easy to peg, and insert free....

Fish fall head over heels for this new heart breaker. Life-like grub body with a thin profiled heart-shaped tail that shakes and waves as it drops in fast...

"The Hangover," developed by swimbait specialist Ben Milliken, is the culmination of expert craftsmanship and advanced fishing technology. At 6.25 inches, this swimbait features a trio of internal...

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most...

Designed in collaboration with Bassmaster Elite series angler, Cory Johnston, the Party Minnow brings innovation and realism to the 6th Sense soft plastic lineup. Cory, arguably one of the...

Egg sinkers by Compac

All Compac swivels are constructed with the highest quality materials to cover any fresh or saltwater condition. Using our smooth, durable swivels will minimize the risk of of...

Knotless Nylon Mesh With A Rubber Coating And A Flat Bottom Shape.  

The POWER OFFSET ROUND BEND has been designed for power fishing. Featuring MH Wire Diameter and a large barb, the hook will drive straight into the fish's mouth...

Goby Tube Jig 60 Degree design enhances a tube bait by providing a bulging head feature. The enlarged head matches gobies, sculpin, and other bottom dwelling prey.Fish these heads...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies...

Newest addition to the tickle series from Kalin’s. Tickle Shad comes in two sizes that are ideal for walleye and bass as well as many other gamefish species....

The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without a 20+ year relationship with Bassmaster...

The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without a 20+ year relationship with Bassmaster...

The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without a 20+ year relationship with Bassmaster...

36" long with stainless steel arms #8 nickel barrel swivel #4 interlock snap Bronze Baitholder snelled hooks

All Compac swivels are constructed with the highest quality materials to cover any fresh or saltwater condition. Using our smooth, durable swivels will minimize the risk of of...

Savage designed the Squad series to deliver unprecedented strength, performance and features without a big price tag. The Squad Walleye derives its power from a 24-ton high-modulus-carbon blank....

The Unique style and shape of this tube jig head stretches and distorts the shape of a standard tube, giving it the distinct shape and silhouette of the...

The Unique style and shape of this tube jig head stretches and distorts the shape of a standard tube, giving it the distinct shape and silhouette of the...

The Tube Jig Head is the perfect option to make your favorite tube come to life. It features a tapered body to fit snugly in the tube and...

This 13" Deep Deep Milf Musky Candy features custom lures that are hand painted, providing a unique and personalized touch to your fishing experience. With precise attention to...

This 2-part Carp-Complete-Set Landing Net is designed for practicality and easy transport with a short length when taken apart. The net consists of a 2-piece landing net with...

The Rapture Wildway Travel Rod is a luxurious, ultra-versatile travel rod, manufactured from a responsive, powerful and hyper-sensitive blank. The rod is then finished off with ultra high...

CX-2 Electronic bite indicator is a high-quality bite indicator with all essential functions, energy-saving and suitable for all weather conditions. 1 battery (type 9 V block battery, order...

Great Lakes Spoons design and manufacture all of their fishing lures from the best materials available. Their lures are hand built to a higher standard creating an extremely durable and properly...

Ultralight anglers must weigh a myriad of factors to find success on the water. Decoding the right combination of water conditions and fish behavior is only part of...

The Provoke Jerkbait Series, crafted by top professionals, now features two sizes: the Provoke 106 and the new Provoke 97. Both sizes are designed for versatility, with the...

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most...

The Treble Head was designed for two reasons, to make your soft plastic swimbait last longer, and to increase your hook up ratio. The unique design allows you...